Urban Decay Eyeshadow Primer Potion

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Editor's Rating & Review

We require that a product deliver high "wow" factor to add another step to beauty routines -- and we're usually underwhelmed by primers. So we skeptically smoothed a dab of Urban Decay Eyeshadow Primer Potion, a translucent shadow primer, onto just one lid, then applied shadow for several days. Surprise: Richer pigment on the primer lid. By day's end each time we tested, the primer lid had worn noticeably better, resisting creasing and color. Those with oily or mature skin will consider this a staple.
Reviewed by beth on 11/07/2008
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