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  • 9

    Great drugstore mascara!

    I read lots of reviews praising this mascara, so I bought it at Riteaid during a BOGO sale. I haven't worn mascara since probably middle school or high school (I'm in my twenties now), so I wasn't very sure what to get. My lashes are pretty long and curled, so I just wanted something to make them darker and stand out more. This product works great for that. It doesn't clump or smudge easily, which...read more I really like, and it is pretty waterproof. my only issue with it is that sometimes I look like a raccoon at the end of the day due to the oils on my face smearing it, but this is easily remedied with some makeup remover if I have it on hand. All in all, I'm very satisfied with this mascara and will probably repurchase. Highly recommended.
    mysterykitty | 22 reviews

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  • 10

    Best Mascara EVER

    This is my favorite mascara of all time, and I've tried almost all of the drugstore brands and a large number of the fancier, more expensive brands. I always come back to this - it lengthens with great color (I used the darkest black) while keeping my lashes soft - it totally lives up to its name. I also put more than one coat when first applying in the morning, and it doesn't clump or flake (if y...read moreou find it doing that, it just means the tube is too old and dried out). I can put another coat on later in the day, and my lashes look better than ever. I LOVE IT!
    MandyBee | 12 reviews

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  • 10

    all day lashes with all day curl

    this is one of my top mascaras out of the bunch. it holds my curl in place all day, doesnt flake or smudge, and seperate and lenthens all without feeling to stiff. I love the definition and its lasting power, and always have it on hand. I'm a contact lens wearer and have never had an issue with irratation.
    cindeepoo | 2 reviews

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  • 1

    I really dislike this Mascara

    I bought it, because it had so many good reviews here. Well I put It on for a doctors apointment. I went In and first talked to his nures then I saw him. When I got out to my car and looked in the mirror. my gosh, I couldn't believe it. I looked like a skunk. I had black, all over undernieth both eyes. I was sooo.... embarrased. I was so black undernieth. I have very long lashes and I gues...read mores the moisturiser on my face, pulled the collor from mu lashes. I gave it on more try, since I had jusd bought it. I wore it to baby sit my grandkids. Where I wouldn't be seen. Yes, again, Soon as I got home, It went into the trash. I just wasted $7.00. .
    beargrad | 26 reviews

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  • 9

    wow!

    Most water proof macaras make my lashes dry and sometimes they fall out from trying to remove the mascara :s. But not with this. i can apply as many coats as i want without it looking like i have just 3 chunks of lashes. and the brush size is just right. i always get smudges on my eye from the bigger brushes trying to get my inner lashes.
    uknowwho90 | 39 reviews

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  • 9

    my go-to mascara

    greaaat everyday mascara. my lashes are super straight and after i curl my lashes i apply this and its the only mascara that agrees with my the curl! i bought it as a buy one get one free and this was the free one. the other one was another maybelline mascara for XXL curl or something. it was horrible and weighed down my lashes so much. so i gave this a shot and it curled and thickened and gave me...read more length. yay! and if i add more i can definitely make this more dramatic. comparing it to Diorshow mascara, this one is much better for me, and that Diorshow brush is ridiculously large. but whats up with all the different looks this mascara tube has? sometimes its black, sometimes silver. i've seen the same waterproof one in both colors...weird. but this is my official mascara!
    giselle89 | 20 reviews

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  • 9

    great everyday mascara

    keeps lashes exactly as the name says, full & soft. doesn't clump or flake, and you can't feel it like some. great value for the price. wears all day and washes off easily
    JeanneG | 8 reviews

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  • 9

    it really does make your lashes full and soft

    i really like this mascara, i reach for it at least half of the time. it really does make your lashes voluminous and soft! and no racoon eyes! the only thing is, is that it is hard to wash off, even with makeup remover. but, that is a good thing i guess because it lasts allll day or night.
    hardcandybamby | 55 reviews

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  • 6

    love the spoolie but

    It did give me racoon eyes. I have oily lids. But the product does live up to the full and soft claim. Beautyful soft eyelashes.
    DoDe | 52 reviews

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  • 12 Worst Mascaras

    Exclusively from the editors at Total Beauty

    Get the Buying Guide to see these top-rated products!

    Get it now »
  • 10

    Perfect for daily use!

    I love this mascara!! So many times we're tempted to try more expensive mascaras....but somehow I always end up coming back to this! It's waterproof and doesn't leave lashes feeling brittle (twig like)! I use it daily to just bring out my lashes a bit, perfect for achieving a "natural" look...cuz whatever your day is like (excluding rain storms...I doubt there's a mascara that could last...read more through that!), this mascara is unlikely to smudge. But, if you want more glam...just layer it...that works too! And still won't be like having a bunch of spider legs on your eyes!
    missms | 15 reviews

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