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The Facts About Keratin Hair Treatments

Read these expert opinions and reader reviews before deciding if these hair treatments are right for you

The Facts About Keratin Hair Treatments

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If you Google "Brazilian hair treatments" or "keratin hair treatments" you will see hundreds of message board posts, blog entries and articles on the topic. These treatments are truly "the newest trend in defrizzing and smoothing many textures of hair from curly to relaxed," says Ted Gibson, a salon owner who recently starting performing the La Brasiliana treatment.

Those who have had keratin hair treatments call them a "miracle" and applaud them for making blow drying and straightening hair much easier for months at a time. But the buzz about the treatments isn't all positive, mostly because many of the brands on the market contain or initially contained formaldehyde. But as Mauricio Ribeiro, creator of the Brazilian Blowout explains, "[The treatments] have evolved so much." Saying that customers no longer complain about a strong chemical smell, but that "you need a chemical to make the process work." Chemist Doug Schoon, president of School Scientific in Dana Point, Calif., agrees. To get "shiny, straight hair for months, formaldehyde or other aldehydes must be used," he says. Adding that he "believes [clients] have no risk" of being harmed by the treatments.

Bottom line, the choice is yours when it comes to deciding if these treatments are right for you. To make your decision easier, read on to get answers to commonly asked questions about keratin hair treatments and feedback from readers on some of the big-name treatments.

There are so many keratin hair treatments available now, so if we missed one that you love or one that you had a bad experience with, please tell us about it by commenting on this story.

By Kristen Oldham Giordani

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I had the global keratin hair treatment done about 1 month ago, by my regular hairstylist and paid about $130. I didn't go to a fancy hairstylist, I just went the hairstylist I've been going to and trust for the past 2 years. I loved this treatment. I'm mixed African American and Caucasian and had frizzy and unmanageable hair that would take about 1 hour to straighten and would instantly frizz when I stepped outside. NOW... my hair is amazing. First week, the hair is super straight and flat. By the second wash, more bounce comes back, but the hair is nice and relaxed and DOES NOT FRIZZ. its AMAZING. i had chemical straightening as a child and had horrible experiences. With this keratin hair treatment i have had NO side effects. The fumes did not bother me. my hair looks so healthy. my hair has never looked like this before. i use to have so many split ends, now you can't even see it. my hair is so shinny too. it now takes me only 10 minutes to straighten my hair, because my hair is already relaxed when i wake. It holds the curl when I curl it, and stays straight when I straighten it. ITS AMAZING. When i go out in cold weather or sweat, my hair does not even react. it stays relaxed and DOES NOT FRIZZ. amazing product.

I rated this article: 10 out of 10

by kh12345July 10, 2010 at 12:56AM Report as inappropriate

I have had La Brasiliana keratin treatment twice. My hair loves it because it really helps tame my hair and makes it more easier to work with. Makes it a lot faster to flat iron. Only concerns are that it does tend to make my eyes watery and the smell is terrible. I went through this process twice because it really helps my hair, less frizzy, more soft, less puff. My hair looks like a fro without any product in it. Usually the treatment can last me up to six months or more because it is highly recommended to use a shampoo that is free from Sodium lauryl sulfate so that the results last a lot longer. A lot of people mention that in the keratin treatment has chemicals in it and that it is a hair relaxer. I hate to say it but I do believe it's true. They say it's safe but yet has a harsh smell. Normally hair relaxers smell bad and both my stylist say it doesn't contain formaldehyde and yet no one can explain that smell. I thought about trying coppola keratin treatment later on to see if it has less of the smell and if it works just as good. It's so crazy that the keratin treatment is the only thing that has worked for me. I have tried many different relaxers in my life time and none works like this does and it's also not good for you, having that smell in your face for so many hours breathing it. If I don't get this done on my hair, it's like everyday is a bad hair day for me. I was so disappointed to hear about those whose hair had fallen out. How terrible is that. I hope you ladies take care and sorry to hear about that. I agree with keratin in regards to her comment about making sure you have someone who is licensed to work on your hair with the keratin treatment and inform you accurate information about this treatment. Take care and good luck ladies.

I rated this article: 10 out of 10

by LoyaltyJuly 06, 2010 at 08:58PM Report as inappropriate

I am an African American hairstylist and have had many people come to me in tears because their hair has fallen out or broken off so bad they had to cut it into a small afro because they got a keratin treatment. My advice about this treatment is you cannot, I mean absolutely no kind of relaxer or perm in your hair. Not even a texturizer. Your hair will come out if you have any of these chemicals in your hair. You have to not perm your hair for at least six months to a year. When the time comes for you to get the keratin treatment, make sure they cut off the permed hair before applying the treatment. If there is any kind of perm left on the ends your hair will BREAK OFF. African American women are mis informed about this treatment and have fallen victim listening to the wrong information. There is nothing wrong with the Keratin for our hair but please let someone licensed and trained to put this in your hair. Remember NO CHEMICAL WHATSOEVER IN YOUR HAIR, YOU CAN HAVE SEMI-PERMANENT COLOR AND THAT IS IT.

by KeratinFebruary 23, 2010 at 05:52PM Report as inappropriate

Hair breakage from Coppola SOLUTIONS: I had the Coppola treatment done on Feb 4th. My problems started like most people's I have read on this post. I too found this post in a desperate search AFTER my hair was breaking off in little frizzy pieces after the first wash (three day waiting period.) I'm going to make this to the point and share my solutions intead of all the problems. My problems seem right on with everyone else's. I first used OJON PRE-CLEANSE TREATMENT so my hair could receive the full benefits from the OJON RESTORATIVE TREATMENT. I also wanted to use the pre-cleanse as a way to remove ANY formaldahyde residue from my scalp. I left the OJON RESTORATIVE TREATMENT on over night. The next day I rinsed my hair with warm water and shampooed with PUREOLOGY NANOWORKS ZEROSULFATE then conditioned with the PUREOLOGY NANOWORKS LUXURY HAIR MASQUE. I left the masque on for 1 hour. The two days I spent doing the OJON and PUREOLOGY I was researching everywhere on what I could do further. I tried the above because it was what I had on hand. NOTE: My hair was noticeably better after using the above, but the possible saving grace was yet to come. I read several reviews on other sites about NEXXUS ALOXXI POLYMEDIC EMERGENCY RECONSTRUCTOR. I had to order it online. The waiting for 3 days was painful! I did my first ALOXXI treatment tonight. MY hair looks and feels full of life and shiny again. I do have many broken pieces around my face and some on the crown. But, I think I have saved my hair. I think the ALOXXI is the way to go. But, I wanted to at least let everyone know the other options that did help. I am going to continue using my PUREOLOGY shampoo and conditioner as my regular ritual and do another ALOXXI again in one week. I returned all COPOLLA shampoo and conditioner to the salon. I will not support or use their products ever again. I feel 100% certain that the Peter Copolla company will be found responsible for not only damaging people's hair but harming their health. Good Luck to all of you! Reply

by fullofhopeFebruary 11, 2010 at 07:36PM Report as inappropriate

I have extremely curly and a ton of hair. I had the Global keratin treatment done almost 2 months ago and love it. It makes my life so much easier and I do not dread washing and drying my hair. I even went on a Caribbean cruise and my hair was amazing. I would do again and again. My colour stayed great. The treatment smelled like chocolate and only took 1 1/2 hours. I have tried alot of different things and this is by far the best and most gentle

by CherrylbJanuary 27, 2010 at 06:50PM Report as inappropriate

I've done alot of research on this - and then finally had it done in a salon that uses QOD - the top Brazilian one - no "ether" - that's ridiculous - no fumes and the results were crazy-great. QOD has been doing it so long, apparently, that their formula is the most refined and produces the best results. I have several friends who have tried the treatment at different salons that use different products (okay - they're slightly addicted - but they all look like models) - and they're sold on QOD. Even though it's more high-end and therefore expensive...

by merlenothaggardJanuary 27, 2010 at 11:10AM Report as inappropriate

I tried BTK ..which noticeably helped with frizz..for a few weeks. Don't know if this is because i do root touch ups every 3 weeks and possibly messed it up, or that the treatment itself just doesn't last six mnths like they say. Any ideas?

by claremcgJanuary 27, 2010 at 06:28AM Report as inappropriate

I am a salon owner and have used Texiera and Coppola. Now I only use QOD GOLD. It is a little hard to find but it is huge in high end salons in Europe and the Middle East (where I am from). QOD GOLD is NOT for someone to do at home, it is the real deal. My clients go nuts when I run out. But, BE CAREFUL, u must get QOD directly from them (qodusa dot com). There are many fake sites here, and my staff has been ripped off, even on Amazon and Ebay. Also the QODUSA site will not accept refunds or help with products that are not bought from the company. Their site in Brazil is in portuguese.

I rated this article: 10 out of 10

by HairCelebrityJanuary 27, 2010 at 02:52AM Report as inappropriate

Aldehyde is like formaldehyde. Read this months page 21 of Consumer Reports Shop Smart magazine March, 2010 article Bar Beauty Deal. They suggest to just stick to a straightening iron....I am.

by gdyer123January 26, 2010 at 12:50PM Report as inappropriate

By the way I am totally caucasian...white as a ghost, also very allergic so if this treatment wasthat unsafe I would be the first to feel something.

I rated this article: 10 out of 10

by AthomeskincareJanuary 26, 2010 at 11:32AM Report as inappropriate

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