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Almay Truly Lasting Color Lipcolor
Editor's Rating & Review
If applying gloss every hour isn't your style, skip this two-step lipstick. Dainty packaging, nice shade selection and promise of moisture-rich color for "up to" 12 hours are inviting. Adolescent shimmer and a pesky wait for color to dry are minuses, but the look is comparable to Chanel Rouge Allure with gloss over it. After four hours, gloss slackers may experience dry lips and missing pieces of color. Remover is a must; touchups with the sponge-tip color applicator won't adhere. -- Charli Schuler
Almay Truly Lasting Color Lipcolor
based on
38 ratings.
38 user reviews.
Almay Truly Lasting Color Lipcolor Reviews
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not true
meadowwood1 (409 reviews)
my clor got darker throughout the day — 3 years, 7 months agoThis review is: Helpful | Not helpful | Inappropriate | 0 of 2 people said helpful
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Very Good
BronySergio (45 reviews)
As thrilled I was with the colored half of the duo, the clear gloss side has almost no staying power. Since then, I have realized this has become a go-to lip color that I reach for with great frequency. The color lasts me at least an eight-hour work day, including exposure to all meals and beverages consumed in that time. It is the only long lasting lip color I have tried that has not completely dried out, roughed up my lips or gone darker or fell off in patches. It only darkens a little in the few minutes after application, and as I mentioned stays put. I wear it when I dine out and I never have to worry about tending to my lip color before or after the meal. I no longer bother with or care about the clear gloss end of the wand. I'll try to review my two colors individually. (I don't know... might not be worth the effort as I think this may be discontinued. I just noticed I placed my prior review in the wrong spot and am fixing it.) For now I'll mention I'm light-medium and cool (MAC NW15) and honey is a subtle MLBB color for me. Wish I would have picked blush though as honey skews a little bit more brown/beige than ideal for my coloring. Raspberry is a nice bright pinky-red. A definite go for night but during the day it would depend a lot on context as it is quite intense. I love this lip-color -- nothing is longer lasting. It does not dry out my lips at all, and if I keep hydrated all day -- my lips stay soft and lovely. Application is a little irritating, but definitely worth it. You must let the color dry out completely before applying the gloss (I recommend applying the gloss very sparingly!), or else you will not get even color or long-lasting results. TLC may not last for 12 hours, but the color withstands eating, drinking and even long kisses ;) and will do so for maybe 5 hours or more. I touch up the color when it begins to look dull and I'm good for a long time! The color variety is excellent -- I bought "sugarplum" which is a deep pinkish color that looks extremely natural. For me, it's the perfect color for work, school and everyday. One of the draw backs though, is if you do not stay well hydrated, your lips will chap and peel, making the color appear very spotty. At this point, if you try to touch up, it'll just look worse. To fix this, drink some water, remove the dead skin on your lips with a damp towel, use lip balm and once your lips are smooth -- reapply TLC. This lip-color is definitely worth a try. Almay's TLC is one of the best products for those of us with busy lives, who can't afford to be reapplying our lipstick constantly! I bought this at Big Lots in almond for $3 thinking if it didn't work, I didn't have anything to lose. I LOVE it. I love the color. I won't go to anything else and neither will my friend who recommended this to me. I tried Revlon's version of this a couple years back, but this stays on longer and I got it much cheaper. In fact, the other day, I went to get my teeth cleaned. It stayed on the entire time (and all that evening and night). The hygienist loved the color, was impressed by its staying power, and wanted to know what brand it was. There wasn't much of a selection at Big Lots, but then I wasn't expecting there to be. (Heck, it's only Big Lots.) Both colors I bought worked well for me. (Roseberry was the other one, but almond's my favorite.) I don't know how great the selection is at drugstores. I have found it to be a little drying, but my lips aren't particularly dry so that's not much of a problem for me--especially for $3. Reapplying the clear gloss has helped. To take it off, I've found that carmex and a tissue work well. I feel so much prettier with it. I seldom wore lipstick before, because I'm not one to reapply my make up once it's on. — 2 weeks agoThis review is: Helpful | Not helpful | Inappropriate | 0 of 0 people said helpful
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Buying Guide
10 Best Lipsticks -
It Lasts Fairly Long As Long As You Don't Eat Something Greasy!
Reservechic (266 reviews)
This product truly is long-lasting, as long as you don't eat something greasy like pizza!Because, if you do, then it will most surely come off! — 3 years, 11 months agoThis review is: Helpful | Not helpful | Inappropriate | 0 of 1 people said helpful
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