I Got Eyelash Extensions; Here's What Happened

I got my first set of eyelash extensions eight years ago. What seemed like an innocent adventure in beauty resulted in an obsessive relationship I haven't been able to shake. My whispery lashes -- until then, more functional than decorative -- transformed from brownish-blond and barely there to curled, dark, lush and arresting. They made my blue eyes appear wider, more defined and a trillion times more feminine. I was Bette Davis eyes, all day, every day. I was hooked.   read more

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Vote for the Best Beauty Vlogger of 2017

Every year we round up the top-rated beauty products and let you, our amazing readers, vote on which ones deserve to win a TotalBeauty Award. This year we realized something was missing -- namely the someones who possess the talent to turn a humble contour kit or curling iron into works of art. Yep, we're talking beauty influencers.   read more

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12 Best Sulfate-Free Shampoos

Sulfates: They're something you might not want in your shampoo. Until recently, that was all we knew about sulfates -- more and more brands started avoiding them, but we didn't know why, or if we should avoid them, too. The personal care industry is filled with complicated chemical names and lots of "rules" about what you should and shouldn't be putting on your body. Today, we're shedding some light on the sulfate debate: Should they stay or should they go?.   read more

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11 Best Clarifying Shampoos to Give Your Hair New Life

So, what exactly is a clarifying shampoo, and why do we need them? Well, products like conditioner, shine serum, hairspray, etc. tend to create buildup on your hair and scalp, which leads to dullness, frizziness and heaviness. Environmental factors like pollution and mineral deposits from hard water can also contribute to the aforementioned lackluster hair -- so, enter clarifying shampoo. You see, a well-deployed clarifying shampoo can take care of all that, leaving you with a clean (not to mention shinier and more voluminous) slate. They're not something you should use every day, since they can be harsh, especially on drier hair -- but they're something you should consider using anywhere from weekly to monthly, depending on your hair type and how much product you use.   read more

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How to Apply Eye Shadow to Make Your Eyes Pop

Ah, the excitement of opening a fresh new eye shadow palette. So many pretty shades to choose from, all equally gorgeous. But then the confusion sets in -- how do you know which eye shadow colors go where? Are you supposed to use all of them? Does your eye shape matter? Don't stress, there's no need for palette panic. We asked makeup artist Katie Jane Hughes to walk us through not only the eye shadow basics, like how to apply eye shadow, but also how to recreate four gorgeous looks that flatter four different eye shapes. Read on for Hughes' eye makeup tips and tutorials.   read more

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9 New Beauty Products to Add to Your Cart This February

I'm a big fan of in-shower moisturizers (anything to save 30 seconds in the morning), and now thanks to Jergens Natural Glow Wet Skin Moisturizer, $8.99, I can hydrate and get a bit of a glow. (If you consider self-tanning time, I'm shaving off minutes.) The results are subtle, never streaky, and there's no burnt rubber self-tanner smell.   read more

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Why You Need a Face Serum in Your Life

When it comes to skin care, the one question we as beauty editors get most often is, What is a serum? Followed by, do I need one? For a beauty product, face serums are strangely complicated: They're in between a moisturizer, an oil and an essence. You apply serums directly to the skin after cleansing, before your moisturizer, in order to deliver potent anti-aging ingredients into your skin. Many are formulated with hyaluronic acid or vitamin C, the same moisturizing and complexion-brightening ingredients we see in moisturizers and other skin-care products, but in stronger, more effective formulas that penetrate deeper into the skin.   read more

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Long Hair With Bangs Is Trending, and Here Are 17 Hairstyles That Prove It

Long hair with bangs: It's a decision every lady with down-to-there hair has pondered. Are you on the fence about getting bangs for long hair? Trust us, we understand the Hamlet-level back and forth that goes on in your brain when you're trying to decide whether or not to make the chop. Here's our stance: Bangs with long hair are actually pretty awesome. They're a great way to switch things up, whether it's by adding a sophisticated and mysterious swoop, a dash of '70s style in the form of some shaggy long hair bangs, or going really short à la "Amélie."   read more

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Look of the Day

While many celebs looked absolutely stunning at last night's 2017 Screen Actors Guild Awards, Emily Blunt was the apple of our eye. She teamed up with Laura Mercier and celebrity makeup artist, Jenn Streicher, who says her inspiration for Blunt's look stemmed from Blunt's elegant nude gown. "I wanted to work some color into her makeup," Streicher says. "So I gave her a bronze smoky eye, incorporating subtle red and pink hues, to give her look a little edge."   read more

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20 Reasons Balayage Hair Is the Highlighting Technique You Need

So we're kind of obsessed with balayage hair, and it's safe to say the rest of the world is too. Balayage, a highlighting technique whose French name means "to sweep or paint," is applied by hand to give hair a naturally sun-kissed look. "It's a flattering way to accent your hair, since it looks so natural," explains Matrix Style Link Celebrity Stylist George Papanikolas.   read more

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