Hair care

WATCH: Alexa Chung Reminds Us She Can Model

Here's a behind-the-scenes look at her new L'Oréal campaign

Yesterday, the Instagram world was in a frenzy when trendsetter Alexa Chung posted this sneak peek of her upcoming campaign with L'Oréal. The fuss wasn't over her milkmaid braids (a Chung signature), but rather her new auburn-tinged hair color -- a fitting reaction considering she is the new spokesmodel of L'Oréal Professionnel's INOA color line. Cue the masses, running to snatch up a box of red hair color.

Not to be outdone by the snapshot, Marie Claire posted a more thorough behind-the-scenes look at the new L'Oréal campaign's photoshoot -- a clip that reminds us of the Brit beauty's original roots in modeling.

What do you think? Is Alexa Chung a good fit for L'Oréal?

More on
WATCH: Two New Beauty Ads We Can't Look Away From
Miranda Kerr's 10 Favorite Things
VIDEO: Gisele Gets Some Seriously Freaky Beauty Treatments


11 Best Deep Conditioners for Natural Hair

Read More

11 Best Hair Gels

Read More
leave a comment
Home » Beauty Tips » Hair Care » WATCH: Alexa Chung Reminds Us She Can Model

to top

Welcome to!
Ready to unleash your inner beauty junkie? Enter your email and check the boxes below to get free samples, exclusive deals, discounts at Total Beauty Shops, and expert beauty tips delivered straight to your inbox!
Email to a friend

monitoring_string = "e4ea8133a649aad124e80f99f8831005"