9 Best-Selling Shades of Semi-Permanent Hair Colors

Discover your signature shade, without the commitment

The Liquid Liner That Gets it Right Every Time

From new finds to longtime favorites, these are beauty products that our editors use until the bitter end (of the tube)

10 New Drugstore Lipsticks That Feel So Luxe

Here's proof-positive that you don't need to spend big bucks to find the perfect lipstick

8 Teeth Whiteners That Actually Work

See the best (and brightest) in whitening pastes, gels, and gadgets

9 Genius Ways to Fake a Blowout

A salon hair blowout is a beauty indulgence for which a certain subset of women will eagerly fork over $50. (Exhibit A: Drybar's 67 locations.) Maybe it's because getting a blowout from a professional is worth avoiding an arm workout that rivals planks. More likely, it's because doing a salon-quality blowout requires a combination of commitment, expertise and execution that's crazy-hard to master.   read more

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9 Best Matte Lipsticks

The matte lipstick trend is making a comeback and we couldn't be more excited. Not only does matte lipstick work well for day and night, it also tends to have longer staying power -- and less of a sticky quality -- than traditional lipsticks and glosses. But one of matte lipstick's biggest downfall is its chalky, patchy application that can dry out lips. That's why our criteria for the best matte lipstick has three parts: It should be highly pigmented, last all day and -- most importantly -- not make your lips feel dryer than the Sahara. According to our readers, these nine best matte lipsticks fit the bill.   read more

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19 Rose Gold Hair Color Looks That Absolutely SLAY

Is it just us, or have hair color trends been extra cool lately? From lavender hair dye to oil slick rainbow hair, there sure has been a lot of artful innovation going on in the colorist's chair over the past few years. Thanks in part to the one and only Kylie Jenner, the newest color trend is officially here -- and it's called rose gold hair.   read more

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The Most OMG Adorable Tiny Animal Earrings You've Ever Seen in Your Life

Cute animal alert: These teensy-tiny earrings feature the most OMG adorable critters you've ever seen. Whether you share Kristen Bell's soft spot for sloths or have an unhealthy obsession with kittens, these are the cutest animals to ever take up residence on a human's ear lobes -- we swear. You just might want to pick up a pair or 12 for yourself immediately.   read more

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16 Best Anti-Aging Serums

Looking for the best anti-aging serum? Finding the perfect balance of moisture and effectiveness in an anti-aging serum isn't easy, and with hundreds of anti-aging products out there, it can be tough to know where to start. That's where our readers come in.   Product reviews

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8 Badass Ways to Pull Off Dark Lipstick This Winter

Remember when you were 16 years old? That night you swiped a six-pack from your parents and snuck out in the middle of the night to split it with your best friends? Remember how invincible you felt? That rebel still lives in you somewhere, and though it's no longer cute to engage in juvenile teenage behavior, we can all benefit from a little darkness here and there.   See Tips

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19 Truths All Women With Small Breasts Know to Be True

Small breasts. Now, there's a love-hate relationship if ever there was one. There have been times it's been hard (especially when you were younger), but there have also been times it's felt like quite the blessing. Who else will ever know the pure joy of jumping on a trampoline sans bra? Sure, it may not be something that happens often, but it's always nice to know that it's there as an option, right?   read more

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10 New Beauty Products to Freak Over This November

Before you find yourself knee-deep in holiday shopping, take some time from yourself -- to shop for the best new beauty products launching this November, of course. These goodies range from soothing citrus bath soak (to relax before you start planning Turkey Day) to shimmery liquid glitter shadow (to ensure your holiday makeup game is on point) to invigorating face oil (to fight seasonal dryness). There's something to delight all of your senses and fulfill your every beauty need. Happy shopping.   read more

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Your No-Halloween-Costume Solution: Nail Art

Let your fingers do the haunting with DIY Halloween nail art   read more

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16 Last-Minute Halloween Costumes That Only Require Makeup

Listen up, lazy girls: A cool Halloween makeup look is all you need to pull off a costume worthy of every partygoers' envy.   Get Halloween makeup

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