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Why 'Bouncy' Is Beauty's Newest Buzzword

These light-as-air products will put a little extra bounce in your step

by Hannah Savin,   |  COMMENT

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We think makeup should be fun — and while it serves a practical purpose, it should always maintain a touch of whimsy. Enter bouncy beauty products: products with a whipped, fluffy or jelly consistency. Typically light and hydrating, these products are simple to apply — usually just a dip of the index finger and a dab of the product will do the trick.

Bouncy beauty products can be applied all over the face. They offer buildable coverage from a sheer wash of color to more opaque looks and the color payout is phenomenal — minus fallout or creasing. We've collected some of our favorite bouncy makeup products. So get to bouncing, squishing and playing with some of the prettiest, softest, most delightful makeup to apply.

Image via Imaxtree

SEE NEXT PAGE: NYX Love You So Mochi Eyeshadow Palette, $20
 

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products mentioned
NYX Love You So Mochi Eyeshadow Palette

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Elizabeth Arden Flawless Finish Everyday Perfection...

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Physicians Formula Butter Highlighter

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Sahi Cosmetics Cream Metallic Foil Shadow

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Butter London Glazen Blush Gelee

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Peach Slices Jelly Bounce Lip Balm

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Lemonhead Space Paste

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Pretty Vulgar Bird's Nest Blurring Beauty Mousse...

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Farsali Jelly Beam Illuminator/Highlighter

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Too Faced Peach My Cheeks Blush

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Lancome Jelly Flower Tint

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ColourPop Super Shock Shadow

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Almay Make Them Jelly Hi-Lite

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Natasha Denona Duo Chrome Top Coat

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Chosungah 22 Dong Gong Minn Jello Color Kit

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