12 Exciting New Beauty Products We Met at Sephoria

We'd first gotten wind of the Dyson Airwrap a couple of weeks ago, but we got to see it in action at Sephoria in the hands of Ouai founder/celebrity hairstylist Jen Atkin herself. She wielded the many attachments on two different models and transformed wet hair into a) a voluminous 90s-esque blowout and b) glamorously undone beach waves. It was so impressive that it was almost (almost!) enough to convince this particular beauty editor who only blows her hair dry about once every two years to shell out the requisite $549.

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