These marine-inspired blues perfectly capture the moody water sign of Cancer. Forget blue eye shadow's tacky reputation -- this shade brightens any eye color, and the eyes are definitely the windows to Cancer's soul.

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Born: July 23 - August 22

Leos are utterly shameless flirts who love to be the center of attention. Fiery Leos are also dramatic AF.

Only a fire sign could do justice to the superhot new addition to Urban Decay's Naked Eye Shadow Palette collection. And an attention-loving Leo is the perfect sign to test-drive these arresting oranges, burgundies and bronzes.

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Born: August 23 - September 22

Pay attention to detail much? You do if you're a Virgo. You're a total perfectionist, and it shows. You're also an earth sign, which is why you're so practical.

With this palette, detail-oriented Virgo can choose from 18 classic, neutral shadows: whites, pinks, beiges, browns and blacks. Nothing's stopping you from creating a subtle and perfectly color-coordinated makeup look every day.

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