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These Curly Hair Care Lines Are Actually Worth Your Money

Calling everyone with curly hair.
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Whether you've got subtle waves or tight ringlets, finding the right hair care products that bring your texture to life can be a real struggle. The key is to narrow your search to products specifically formulated for curly hair. It can make all the difference between shiny, glossy tendrils and a frizzy disaster.

So we're showcasing some of our favorite curly hair care lines, including some tried-and-true staples and some new-to-market goodies. We're positive you'll find something that showcases your curls in all their glory.

Image via Bread Beauty Supply

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Bread Beauty Supply

Launched by Maeva Heim, who has 4c hair herself, Bread Beauty Supply is a luxe assortment of vegan and cruelty-free hair products formulated specifically for those with textured hair (3a to 4c curl types). The brand launched in the summer of 2020 and has since skyrocketed to obsession-worthy status. The collection celebrates Australian native oils and extracts that deeply moisturize, hydrate, detangle and enhance texture.

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Drybar Gin Twist Collection

Drybar has long been synonymous with gorgeous blowouts and now its offerings have been extended to include those with natural waves, curls and ringlets. The Gin Twist collection features a shampoo, a conditioner, an edge control gelee and a curl conditioning styler. Used together, the lineup can strengthen hair, reduce breakage, boost moisture and nix frizz while increasing shine.

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Miss Jessie's

Miss Jessie's is your go-to for budget-friendly curly hair products. The brand was founded back in 2004 by sisters Miko and Titi Branch, who ran their own salon that catered to curly-haired clientele. After realizing there was a gap in the market, they set out to create their own line of products. The brand is known for its playful packaging and ability to flawlessly style curly, kinky and wavy hair textures.

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Matrix Total Results A Curl Can Dream

In September 2021, Matrix debuted its new curly hair line. The collection, which was developed over the course of three years and tested on over 300 women, includes a shampoo, a conditioner, a light-hold gel, a leave-in cream, a deep hydrating mask and a lightweight oil. The lineup helps preserve the natural curl pattern while nourishing curls and coils.

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