Eco-conscious skincare and make up brands are raising some standards, for themselves and for us. Brands nowadays, who are certified carbon-neutral, zero-waste, with eco-friendly packaging and who upcycle, reduce, reuse and recycle, do it all while providing us with clean and high performance beauty products. There will be more of them around, and (a good size of) new brands coming into the market will be doing so with green wheels already in motion.

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And on the note of skin minimalism and using less products (be it for the sake of our planet or our skin) — hybrid makeup products, such as serum foundations, tinted lip balms, conditioning lipsticks or concealers that covertly work on our undereye issues, will be more sought out. "Less is more" sounds really good in the context of makeup meets skincare, doesn't it?

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Much like the skinny jeans, the skinny brows can knock all they want, we ain't letting them back. Nope. Not now. It's not them, it's us: we're just wildly uncomfortable with both. The laminated brow look is, thankfully, staying on for 2023. Thickness and shape should be adjusted to your specific bone structure, and you can do that either by brow makeup products or by a visit to a salon you've researched and trust.

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The softer version of the 80's make up trend of structural, intense blush application across the temples will come out to play. Raising your blush up from the cheekbones in a C letter shape towards temples, to the edge of the brow (or beyond, if you wish!), in a soft swipe, will frame the face in a warm way.

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Single color or more, bright and visible is the way to go. You could go green, fuchsia, blue, but do use colors that can pop on their own and make them the center of the eye-ttention. It can pop even with a minimalist approach, using bright colors as an eyeliner, for example, if you feel like testing out a new look.

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