You've probably heard of the Laura Mercier Translucent Loose Setting Powder, $38, before: Between all the beauty guru acolytes and thousands of five-star reviews aggregated across various shopping platforms and websites (including ours), its fans are legion (and very vocal, to boot).

Have you heard of cupuacu? The hard-to-name ingredient (pronounced coo-poo-wah-soo) comes from the fruit of an Amazon-dwelling tree. A relative of cacao, cupuacu produces a pod containing delicious pulp and seeds. The fruit, reminiscent of chocolate and pineapple, is used in a variety of South American delicacies, while the seeds are used to extract cupuacu butter and oil.

Here's what's filling our carts this month: Winged eyeliner made easy, smooth hair in a flash and a lipstick that takes us from brunch to cocktails.

After two years as a direct-to-consumer brand, Kylie Cosmetics is finally making its way to Ulta shelves.

Have you been itching to give the whole bright eye makeup trend a try? Well, you're not alone — more and more celebrities have been rocking colorful eyeshadow looks lately, whether that means a swath of rich, Pat McGrath-approved shimmery blue or an ombre shading of sunset oranges (and everything in between).