Honestly, does it get more iconic than M.A.C. Retro Matte Lipstick in Ruby Woo, $19? Out of all M.A.C.'s gorgeous lippies, it's one of the best. Heck, even mega stars like Rihanna and Taylor Swift swear by the blue-based red shade, and it's easy to see why: The well-loved cult favorite has a timeless, retro appeal and it looks good on so many different skin tones.
We love the shade so much that we tapped five makeup artists to break down all the drugstore Ruby Woo dupes that allow you to achieve that same show-stopping effect for less. From L'Oreal to NYX, below are six dupes to bookmark, stat!
Image via Imaxtree
L'Oreal Paris Colour Riche Matte Lipstick in Devil's Matte-Vocate Red, $9.16
"I love the luxurious richness of color and the beautiful blue tone found in this lipstick," says makeup artist Jessica Sanner. "It has the same creamy feel of Ruby Woo but won't dry out your lips."
NYX Matte Lipstick in Perfect Red, $6
"This NYX lipstick offers the same full-coverage and matte finish of Ruby Woo, with little to no effort," Sanner tells TotalBeauty. "This formula is also long-wearing, and never leaves your lips feeling dry or flakey."
Burt's Bees Matte Lip Crayon in Napa Vineyard, $4.98
"This matte crayon offers an exact shade match to its famous M.A.C. counterpart, with no harmful ingredients," says Cati James, a New York City-based makeup artist. "Just be sure to blot your color a bit in order to achieve that signature retro-matte finish."
Maybelline New York Color Sensational Creamy Matte Lipstick in Siren in Scarlet, $5.26
"This Maybelline lipstick offers a similar color and texture to Ruby Woo," says Luba Todorova, celebrity makeup artist at Warren Tricomi Salon. "It also costs under $6, making it a great score for those who want a drugstore product that actually works."