This drugstore mascara threw me for a loop. Recently, I've been testing dozens of high-end mascaras, so when this $5 mascara snuck its way into my pile and gave my lashes the same dramatic effects as its spendy counterparts I was dumbfounded. With just a couple swipes, this mascara gives my lashes volume and length, without clumping or resulting in spider lashes.
If you apply the product at the very base of your lashes, the mascara provides a nice coat at the roots, which adds density to the lash line and results in a more alluring and full-lash look. — Jessica Amaris
While many coveted highlighters out there are priced around what you'd spend on a tank of gas, this highlighter from E.L.F. gives you so much bang for your buck. For just six bucks, you get a superpigmented glimmer that is easy to use and comes in a handy little compact for easy transportation. It is near foolproof in that you can apply it with just about any brush of your choice or your finger (like I do) for an effortless, non-robotic, ethereal glow. — Hannah Savin