Expert Tip: Make streaks and goofs less noticeable on fresh-from-winter skin by applying a layer of gradual tan moisturizer (like Dove Energy Glow Beauty Body Lotion with Subtle Self-Tanners, $7.69) before your self-tanner, says celebrity makeup artist Meredith Baraf, who worked on the Victoria's Secret fashion show.

Expert Tip: Applying self-tanner on your back is a challenge, but you can do it yourself. "It's best to use a spray formula," says Baraf. Try Neutrogena MicroMist Tanning Sunless Spray, $10. Spray the air directly behind you in a circular motion and immediately walk backwards into the mist. Repeat the process until you get the coverage you want.

Expert Tip: Fix drips, streaks or splotches immediately after applying self-tanner by blending out the mistake with a powder puff, recommends Baraf. Using your fingers can make streaking worse.

Expert Tip: Even fair-skinned gals can get a gorgeous bronzed look. If using self-tanner at home, the key, explains Barshop, is restraint. Apply two thin layers of self-tanner all over to prevent turning orange or looking unnaturally dark. If you opt for a salon spray tan, go to a location that offers a variety of shades and select the lightest. You can always add another layer.

Expert Tip: Maximize your cleavage by contouring. Baraf's method: Put on your very best push-up bra (black is best so you don't stain it), then using a self-tanner or bronzer, shade from the top of where your breasts start down into the cleavage. This will create a sexy, full-busted look.