Why it's great: TotalBeauty.com readers say this shampoo leaves damaged hair -- thick or thin -- silkier and smoother. "It makes my hair so soft and split ends are almost invisible," one reader raves. "It's very rich and you don't need a lot for a nice, thick lather," adds another fan.
Why it's great: "It makes your skin unbelievably soft and smooth and it's also great for use as a shaving cream," says one fan of this mild body wash. "I have very sensitive, acne-prone and dry skin. This is the first body wash that hasn't broken me out."
Dove's unprecedented Campaign for Real Beauty celebrates bodies of all shapes, sizes, colors, and ages. It employs plus-size models, women of different races and those with wrinkles and sun spots to inspire us real women to feel more comfortable in our own skin -- so to speak. Dove continually creates memorable, groundbreaking (and at times controversial) ads and commercials; they make pro-age beauty products instead of anti-aging ones; and now, with their "Movement for Self-Esteem", they're trying to reach a younger generation by helping instill confidence in adolescent girls. However, 13- to 93-year-old women can resonate with this poignant slogan for the movement: "Imagine a world where beauty is a source of confidence, not anxiety."
Dove has been trying to create this world since 1957, and apparently it's working because our readers continue to rave about their beauty products. Due to its longevity, this brand evokes nostalgia in some of our reviewers: One woman says, "I use Dove all the time and it reminds me of my home growing up and of my grandmother's house." Another woman says, "The scent smells the same as when my mom bathed me with this as a child."