Ever find yourself mesmerized by a building-tall makeup ad? Or hit 'pause' on your go-to Netflix binge show just to check out the contour on the cheekbones of an actress? Images of models and celebrities with flawless complexions, razor-sharp eyeliner and bright, clear eyes are often fodder for our own makeup looks, giving us the inspiration we need to not only get creative but brave with our styles.

If we had to pick the trendiest beauty ingredients of 2018, charcoal would definitely be at the top of the list. Not only do charcoal masks continue to be uber-popular but this detoxifying black powder has made its way into oral care products, too. Yep, you read that right: People are now brushing their teeth with activated charcoal in an effort to brighten their smiles. But is this a legit way to get more sparkly teeth? We asked top dentists to weigh in on the latest beauty trend.

Beauty trends, you've gotta love 'em. One day we're focused on all things neutral and barely there, while the next we can't keep our eyes (and hands) off of anything that shimmers in even the slightest holographic way. Today, we're focusing on the 2018 beauty trend no one saw coming: the return of heavy black eye makeup.

Whether you observe the holiday or not, it's fun to get into the Easter spirit with some on-point pastel nail art ideas. After all, Easter brings with it visions of frolicking bunnies, cheery chicks and playfully painted eggs — and what better mani inspirations could there be?

Move over vampire facial, there's a new skin care treatment in town that celebs can't get enough of. New York City aesthetician Georgia Louise has developed "The Hollywood EGF Facial," which earned it's more, erm, bodily-inspired pseudonym because it involves a serum that contains foreskin from Korean newborns. Yeah, we know. A-listers like Cate Blanchett and Sandra Bullock swear by it and it's getting all kinds of buzz — but is the penis facial all just hype? Here, a little more on the actual treatment, plus a top dermatologist's take.