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Paulina's Fashion-Forward Makeover

After a long summer, this low-maintenance Angeleno wanted to add an edge to her laidback look
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Living in La La Land makes it super easy to lose track of the time. The year-round forecast is "70 and sunny," meaning there are no seasons. Add in unlimited access to some of the best beaches and the characteristic carefree and casual vibes, and it's almost impossible to notice where summer ends and fall begins.

Laidback Paulina fits in perfectly with this SoCal sentiment, even when it comes to her beauty routine. "I'm kind of nonchalant about my hair," says the 24-year-old. "You may see me with a braid, bun or ponytail sometimes, but in general I'm super low-maintenance." But with the promise of boots, sweaters, and dark pouts on the horizon, Paulina was ready to snap herself out of summer with an edgier look.

Luckily, her relaxed attitude is a hairstylist's dream: Paulina was up for almost anything. "I'm pretty easygoing, so I am totally down to try something new and change it up," she said. "I personally don't experiment with my hair, but I'm happy to let other people do it for me. I never know how to style my hair, so if someone says they can make it look good, I'll just let them."

Those two someones were colorist Paul Desmarre and stylist Jeffrey Jagged at the Christophe Salon in Beverly Hills, CA. We called on the experts to work their magic and usher Paulina into fall (whether the weather reflects it or not) with a rocker chic and fashion forward look.



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The Cut
As a styling novice, Paulina wanted to keep most of her length as a safety measure, but the rest was fair game. To switch up Paulina's look, Jagged gave Paulina a heavy, fashion-forward fringe. Because he wasn't taking off a lot of length, Jagged gave Paulina a dry cut.

"Wet cutting is like putting up the framework of the house and dry cutting is like all the interior design. If there's no heavy architecture to do, then you can just go straight into the dry cut," said Jagged. The dry cut allowed Jagged to get a better idea of the movement of the hair, which was crucial in creating Paulina's new set of eye-skimming bangs.

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The Color
Paulina's natural brown color was already a win in her colorist's book. "I went with a color that's really subtle, because she already had a great base," said Desmarre. All it needed was some definition to add dimension, which he created using his signature hair color treatment, once exclusively done in Paris, and now available in Los Angeles. "I used my personal vernissage technique to put more shine into her hair. Over time it will create a two-toned look that's really natural."

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The Wash
After 25 minutes, Desmarre washed Paulina's hair using Tresemme Keratin Infusing Shampoo, $5.75, and Conditioner, $5.75. Desmarre used this combo to nourish her hair with the smoothing keratin formula and to lock in shine and minimize frizz during styling.

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The Style
Using a large round brush, Jagged dried Paulina's hair, going over her bangs several times to give them a polished shape. Then, he used a wide-barrel curling iron to curl her hair from the shoulder level down to create subtle waves and give her hair more body and volume.

DEC 23, 2013 | SHARES
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