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12 Exciting New Beauty Products We Met at Sephoria

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Sephoria is basically a giant convention of all things Sephora: A smorgasbord of the latest offerings from your favorite beauty brands, mingled with masterclasses with top brand founders and celebrity makeup artists — all topped off with free samples and photo-ops galore.

We were lucky enough to meet some exciting new products at the two-day event, from brand new launches from the likes of Fenty Beauty to covet-worthy gift sets hitting shelves just in time for holiday season. Keep reading to see some of our favorites.

Image via @sephora



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Fenty Beauty Fairy Bomb Shimmer Powder

One of the biggest, well, highlights of the whole Sephoria weekend? The new Fairy Bomb Shimmer Powder, aka Rihanna's newest brainchild. The ultra-fine, ultra-metallic shimmer powder is the same formula as the stuff housed in the center of the picturesque powder puffs that came out as part of the Fenty Beauty summer collection, but now it comes housed in a handy sifter compact.

There are three shades: champagne, rose gold and bronze. The color payoff is intense (you can get full, sparkly coverage in a single swipe) and it's meant to be used all over the face and body, so it's versatile too. They'll be launching on December 7, so keep your eyes peeled.

Image via @fentybeauty



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Dyson Airwrap, $549

We'd first gotten wind of the Dyson Airwrap a couple of weeks ago, but we got to see it in action at Sephoria in the hands of Ouai founder/celebrity hairstylist Jen Atkin herself. She wielded the many attachments on two different models and transformed wet hair into a) a voluminous 90s-esque blowout and b) glamorously undone beach waves. It was so impressive that it was almost (almost!) enough to convince this particular beauty editor who only blows her hair dry about once every two years to shell out the requisite $549.

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The great Chrissy Teigen was also on site to intro her latest collaboration with Becca — and it definitely lives up to the hype. This nifty gift set includes a two-in-one eyeshadow/highlighter (each glowier than the last), a loose powder highlighter and a lightweight mousse liquid lipstick. Each product is flavored for the holidays, so expect lots of mouth-watering cinnamon and vanilla.

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Been dying to give Drunk Elephant a try? You might find the brand's holiday offerings quite enticing. This gift set comes with all the brand's most iconic offerings, conveniently shrunk down into adorable travel-sized versions.

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BY ROSIE NARASAKI | OCT 30, 2018 | SHARES
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