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7 Simple Tricks to Look Prettier on Video

Whether you Viddy, Vine, Skype, or shoot home movies with a camcorder from the 90's (no judgments), here's what you need to know to do your hair and makeup for video
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Set up good lighting
Ever wonder why romantic restaurants are candlelit? It's because everyone looks so much better in flattering light, and great dates are good for restaurants. (Hello, repeat customers!) Good lighting is just as important for Skype dates -- or any type of video, for that matter.

"Daylight works really well," says Chapman. "But make sure you are facing the light." So, set your computer up in front of a window -- you should be looking out. If you try to Skype with the window at your back, you'll look like a dark blob. Avoid overhead light because it creates dark shadows -- especially underneath your eyes -- and all the concealer in the world won't help fix that.

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Find the Best Angle
Upward angles are not pretty. Period. End of story. Even a 6-foot, size-zero model can look like she has a double chin from a bad angle. Chapman suggests positioning your computer or camera slightly above eye level and looking directly into it. Use a stack of books to prop it up, or place it on a higher table.

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Wear Makeup -- But Not Too Much
The right makeup can look great on camera, but too much makeup -- even if it's good -- can look awful. "Avoid very dark or bright lipstick," warns Chapman. "Bold lips and overly smoky eyes will look heavily made-up and out of place." Stick with looks that are natural, yet defined. She also stresses the importance of blending; you don't want your blush to be streaky or your eyeliner to be too severe. She swears by the Real Techniques Travel Essentials Brushes, $17.99, to blend everything together.

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Define Your Features
Unless you're doing hi-definition television, you don't need to go overboard on foundation and contouring. Instead, you want to define your brows, eyes, cheeks, and lips. "Your brows frame your eyes and face, so they're very important, but often overlooked," says Emmy Award-winning "Days of Our Lives" makeup artist Joleen Rizzo. She recommends brow powder for a look that's not too drawn-on.

Then, you'll want to apply a few coats of mascara. (Just make sure it isn't clumpy -- clumps can look heavy and be distracting on camera.) Rizzo likes CoverGirl Lash Blast Clump Crusher Mascara, $6.99. On your cheeks, use a pop of color to "bring the skin to life," she says. Finally, don't forget your lips. "Stains are a great way to keep your look natural," she says.

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Don't Forget to Blot
If your T-zone is shiny, it's going to be exaggerated on camera. "Being shiny or greasy is not a good look -- ever!" says Rizzo. Light reflects off the shiny spots and they look even more obvious. Rizzo suggests using MAC Blot Film, $16, before dusting on a sheer translucent powder.

The first time I had a Skype meeting for work (I live in New York City, and Total Beauty is based in Los Angeles), I was horrified by the way I looked. The lighting exaggerated the dark circles under my eyes, my lips were so washed out it was like I didn't have any lips, and the camera really did add 10 pounds -- to my face.

The next time I was prepared. I did my hair and makeup for video, I found a room with more flattering light, and I propped the computer up on a pile of magazines to get a better angle. The difference was huge -- and it kept me from being distracted by my own face during the meeting.

If you're thinking these tips will only benefit you if you Skype, consider how many forms of video communication are out there right now: Google Hangout, FaceTime, social media aps like Viddy and Vine, posting to YouTube, or even old fashioned home movies (mostly captured on your smartphone, of course). We have to be "camera ready" all the time. No pressure.

That's why I called YouTube makeup artist sensation Samantha Chapman (one half of the Pixiwoo sisters, who have more than 145 million views) to get her top tips on how to do makeup for video. And then I chatted with the hair and makeup team from "Days of Our Lives" -- they know a thing or two about prepping for video.

Follow these seven expert tricks, and I promise you'll look so much prettier in your first Skype meeting than I did in mine.
BY DAWN DAVIS | MAY 30, 2013 | SHARES
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