The latte makeup trend and style draws its inspiration from the creamy hues and warm undertones of our beloved morning latte. Think soft beige and caramel tones for a radiant, sun-kissed glow that exudes confidence and approachability. Embracing multiple shades of brown, this makeup trend has been catapulted into our net-verses by celebs, influencers, and the proverbial girl next door. It has become a go-to choice for those seeking a smart, light, and mature yet friendly appearance. And — sexy. The nude and all-brown makeup trend has been around, on and off, for hundreds of years, in various cultures, too. But sticking to recent history and speaking of rebirths of trends, it was in the 90s that the earth-toned makeup trend exploded (um, a brown lip liner, anyone?). Nude brown makeup continued to gain momentum alongside Kevyn Aucoin's own revolutionary contouring work on the iconic supermodels of the time. These two makeup styles emphasized one another's contribution to elevating facial beauty. The explosion was spectacular, especially considering the vastly different makeup trends of the decade before. This was the opposite of whatever the 80s were.
Fast forward to the 2010s, the trend re-emerges and evolves in a form of a worldwide contouring craze. The more notable our shapeshift (well-blended, of course), aka the more unrecognizable we were, the better. Well, it's 2023 now, and we are actually into many different styles, and what's left of our freedoms of choice, and lately the choices have been movements and statements; showing up in the world more vulnerably, authentically, naturally, be it by way of how, or if, we wear makeup, or by way of living more mindfully; or even by way of not removing female underarm hair. The latte makeup trend fits right in, as it keeps the contour and nude colors but softens them up, stripping away what's not true; not concealing your particular features, but rather providing all-over warmth and sophistication to how you look. We're bringing you a quick cheat sheet for achieving the look in no time, plus product suggestions for a no-fail latte look any time, day or night.
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Latte Makeup How-To
Start with an excellent foundation that matches your skin tone perfectly. For this trend, we love Armani Beauty Luminous Silk Foundation, $69, and if you've got some tan on you from summer's adventures, make sure the foundation matches your skin tone as it is now. Next, add a hint of bronzer to contour gently, emphasizing your cheekbones and jawline. Warm up your eyes with shades of latte, mocha, and cocoa, creating a soft, mesmerizing gaze that captures genuine connections. The latte makeup trend is quite versatile and suitable for both casual outings and formal occasions, and you can adjust the intensity of the hues and tones you use to match your mood on a given day.
This versatile palette contains 12 rosy, nude and bronze shades, in shimmer and matte finishes, for lids, creases, and liners. The eye shadows are infused with Amazonian clay, are smudge-proof, and give a buttery feel and effect.
Crafted without glitter, this highlighter creates a natural and radiant finish, specifically designed to enhance features without emphasizing fine lines or texture. Thanks to the ultra-fine milled diamond powder that effortlessly catches and reflects light, you'll get a lit-from-within effect.
People with lighter skin tones usually get darker in the summer, and that means the usual foundation shade is a no-go. You could get a new one, but you could also mix a bit of dark foundation adjuster with the one you already use.