Asarai
Founded by a husband-and-wife duo, Asarai has developed a gender-neutral skin care line, all packaged in the color yellow. The brand believes that the color yellow resonates with all genders and ages, and the line was created with the hope that genderless beauty products can encourage more diversity in the industry. Asarai's products are made with all-natural ingredients sourced from Australia, including Australian red and white clay, seaweed and Kakadu plum. Start with Asarai Sleepercell Retinol Serum, $45, Asarai Earth Tones Face Mask, $29, and Asarai Power Trip Vitamin Oil, $50.
Panacea Skincare
If minimalist, back-to-basics skin care is more your style, this brand is for you. Featuring a stylishly pared-down aesthetic, the brand's Korean skin care-inspired line has everything you (and your guy) need to commit to a daily regimen. Another bonus? All the products are cruelty-free and vegan as well. Popular products include the Panacea Skincare Daily Facial Cleanser, $24, Panacea Skincare Daily Facial Moisturizer, $36, and Panacea Skincare Daily Facial SPF, $32.
Fluide
Fluide carries makeup carefully designed for all genders and skin tones. Its products are formulated without parabens, phthalates, formaldehyde, and are cruelty-free. What's more, part of the proceeds of each sale is donated to nonprofit LGBTQ organizations. Check out the brand's Fluide Liquid Lipstick in Q-Train, $16, Fluide Lip Gloss in Mood Ring, $12, and Fluide 7-Free Polish in Starlite, $15.
Non Gender Specific
As its name suggests, Non Gender Specific is a new beauty brand created to cater to everyone — and like many of the other brands on this list, it's all-natural and vegan. Right now, it only offers one product, but it's well worth checking out: The Non Gender Specific Everything Serum, $65, is designed to target a range of skin care concerns (such as wrinkles, pore size and hyperpigmentation) and comes packed with skin-loving botanical extracts.
