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What Every Woman in Her 50s Needs to Know About Her Skin

We've rounded up the essential skin-care rules for every fabulous fifty-something
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Rule #1: Never Neglect This Good Habit
Just because you're seeing the signs of aging in your skin doesn't mean prevention is no longer important. Protecting against harmful environmental factors will help keep age spots, discoloration, wrinkles and lines from worsening, while preventing new damage. Fortunately, there's a serum that will help you turn back the clock by fighting these environmental threats and reducing the look of existing signs of aging.

Used daily and nightly, Elizabeth Arden's PREVAGE® Anti-Aging Daily Serum is clinically proven to guard against damage and correct existing skin woes. Featuring Idebenone, a powerful antioxidant, PREVAGE® helps to guard your skin from the sun, smoke and pollution by neutralizing free radicals, making skin appear smoother, firmer and more resilient in just a few weeks.

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Rule #2: Moisturize, Moisturize, Moisturize
Most women enter menopause in their 50s, causing their bodies to produce much less estrogen, which can dry out skin. Compensate for your skin's moisture loss by incorporating hydrating ingredients during every step of your skin care routine.

If you use a foaming or soap cleanser, switch to cleansing oil, which removes dirt and makeup in one fell swoop and leaves skin extra-soft. Likewise, using soothing botanical oils (like chamomile and marula) to moisturize may calm the irritation that accompanies skin dryness.

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Rule #3: Make up for Lost Volume
Once you hit a certain age, you may notice your skin starts to lack its youthful bounce. That's because your body's natural supplies of collagen and elastin are dissipating, causing your skin to lose that firm, plump look, especially around your eyes and mouth. The fix: Use products with hyaluronic acid -- which draws water to the skin for a temporarily plumper look -- and retinol, which stimulates your skin to produce more collagen over time.

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Rule #4: Ditch Dull Makeup
Over time skin begins to lose its natural glow, thanks to moisture loss and skin-dulling photo damage, like hyperpigmentation and fine lines. Your move? Avoid matte face, lip and eye makeup. Instead, fill your cosmetics bag with products that promise a luminous finish.

Matte products draw attention to flaws and emphasize dry, crepe-y areas on your face, whereas dewy makeup reflects light, diffusing the look of lines and imperfections. Slightly shimmery (not glittery) shades on the eyes, cheeks and lips can also make you appear more radiant.

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Rule #5: Break Up Dark Spots
When we were kids, those little brown dots on our faces were known as cute-as-a-button freckles. Now, we call them age spots. Believe it or not, freckles and dark spots are actually the same thing: hyperpigmentation, usually caused by sun exposure. However, women with mature skin may have larger patches of hyperpigmentation than younger women have, due to accumulated photo damage or hormone changes.

To reduce the look of age spots, apply a corrective treatment containing ingredients like kojic acid, hydroquinone, arbutin, licorice root extract and niacinamide. In addition, Alpha hydroxy acids and retinol can help fade spots by turning over dead skin cells to reveal brighter, fresher-looking skin.

SEP 23, 2015 | SHARES
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