Just like you'd never consider the same eye makeup look for hooded eyes as you would for monolids, the shape of your face plays a major role in the way blush can make your face look. If you apply your blush any which way, you run the risk of making your face appear rounder, too severe and pointy, or older.
We spoke to makeup artist Kirin Bhatty, who's beautified stars like Jessica Paré, Alessandra Ambrosio and Jenny Slate, to learn best (and worst) blush techniques for your face shape.
Best Blush for Round Faces
And if a sparkly blush like Nars Orgasm is your go-to, you may want to rethink your choice. "You don't want to use anything too luminous or pearly, because it's just going to sit on the apples of a round face and draw more attention to that area.
Best Blush for Square Faces
To smooth out an angled face, Bhatty suggests envisioning your natural flush in an embarrassing or heated moment. "Create a soft blushing effect by starting at the apples of your cheeks and depositing the color at that focal point. Then blend and diffuse the color out toward your temples." Consider the ends of your eyebrows your stopping point. If you get too blush-happy and push the color all the way into your hairline, you'll further emphasize the square shape of your face.
For natural diffused color, Bhatty uses a cream blush first, like Nars Matte Multiple applied with a wet BeautyBlender, then applies a sheer powder blush in a corresponding color. "You want blush to appear smooth and sheer, not like an overwhelming punch of color." Bhatty's powder blush picks include Chanel Joues Contraste Powder Blush and Nars Blush.
Best Blush for Oval Faces
"Start at the apples of the cheeks, and blend the color out toward your ears in a horizontal shape," says Bhatty. But if your blush starts to look like a football player's eye black, you've gone too far. Make sure to blend out your color with a big fluffy brush like the Charlotte Tilbury Bronzer Brush to avoid a stripey appearance. "Also, watch out for sculpting too much along your cheekbones, because that can make a long face look too angular."
Best Blush for Heart-Shaped Faces
"With heart-shaped faces in particular, the traditional way of applying blush [from the apples to the hairline] will make a V-shape, which will really exaggerate the chin area.