What It Does for You: If your go-to style of makeup is #wokeuplikethis, you'll appreciate the natural properties of this stunning palette. Warm and welcoming, the tones feature a myriad of colors that compliment most skin tones.

What It Does for the Planet: This brand works to only choose ingredients that are consciously harvested and produced to avoid toxic and allergenic properties. To show its commitment to organic makeup, the brand released a "NO WAY" list that documents more than 1,400 ingredients that are banned in the European Union and 30 that are outlawed in America. Additionally, their product packaging is FSC-certified, meaning they follow responsible practices that protect forests worldwide.

Buy now

What It Does for You: Going out for the night and want to channel Cleopatra or, ahem, Kim Kardashian? Whichever icon serves as your muse, the right liquid eyeliner can make all the difference on a streaky or a sophisticated finished look. With uncomplicated ingredients — like aloe vera, organic glycerin and black tea leaf — you'll be impressed by how smoothly this $29 natural option goes on your lid.

What It Does for the Planet: In addition to only using organic ingredients, Inika follows sustainable standards throughout the creation of its products. It chooses natural and organically-certified products to clean, disinfect and sanitize this eyeliner — and all other products in its line. And because the derived ingredients degrade in nature rapidly, natural cosmetics help to reduce the pollution of water bodies and the environment.

Buy now