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Gel
More than a quarter and you risk crunchy hair that's hard to style. For smooth application, massage the gel in your hands first to avoid clumps.
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Mousse
"Too much mousse in one area and you won't be able to get the brush through it," says Swayze. Apply it to the roots first, because that's where you want the most lift. Comb the product through before blow-drying.
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Styling Wax
"Less is more with oil-based products. Otherwise you'll look like you haven't washed your hair in days," Swayze explains. Massage wax and pomade into your hands first to avoid clumps.
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Shampoo
If you use too much shampoo you'll wash away the natural oils that protect your hair. With a light massage, apply shampoo to the roots only, says Swayze. Rinsing with water cleans the ends sufficiently.
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Conditioner
Your hair is healthiest at the roots (where new hair growth is) so you only need enough conditioner for your ends -- usually the driest parts of your hair. If your hair is longer than a few inches past your shoulders, you may need a little more product.
