We all love drugstore beauty, but it can be difficult to separate the wheat from the chaff — which products are actually worth checking out, and which are better left behind? With aisles stuffed to the gills with different products, it's easy to get overwhelmed at times. No fear, though: Because luckily for us, we've got beauty gurus to help us figure out which products we should try next. Their drugstore faves are always spot-on, and honestly: if it's good enough for one of the top YouTube beauty vloggers in the world, chances are it's good enough for us.

So, ready to figure out how best to strategically stretch your beauty dollars at your local drugstore? Read on for 23 beauty guru-approved drugstore beauty products — whether it's a blush palette that clocks in at $6, a concealer that outstrips all the high-end competition, or even just a really solid, wearable lipstick shade, this list is full of covetable bargains.

Image via @rachhloves

Who's Obsessed: Manny Mua

Why: Often considered something of an unsung hero, L'Oreal's Infallible 24 HR Eye Shadows haven't escaped the notice of YouTube's top beauty vloggers like Manny Mua. "Every time I swatch these, I just can't get over how nice they are," he explains in his recent video. "These are my favorite drugstore eye shadows of all time."

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Who's Obsessed: Nicole Guerriero

Why: In a video naming her current faves, Nicole Guerriero picked Maybelline's Purely Nude shade. "I love 535 with stone lip liner and gloss over top," she said, "It's my holy, holy grail — I have like six of these colors."

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Who's Obsessed: Carli Bybel

Why: Aztec Secret Indian Healing Clay is a well-loved cult fave for detoxifying congested skin, and it's often compared to fancy high-end clay masks. The reason beauty guru Carli Bybel counts herself a fan? "It made my skin feel so nice afterwards, and it cleared a lot of my blackheads out."

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Who's Obsessed: Heart Defensor (ThatsHeart)

Why: Would you believe us if we told you you could get four high-quality blushes for less than $10? "These blushes are so, so gorgeous," says ThatsHeart. "They're great sizes and they're superpigmented, so you only need a little bit to look flawless — and it also blends in very well... it doesn't go on patchy whatsoever."

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