A fairly new brand to hit the market, dpHue was created by a colorist and a businesswoman who wanted the results she found in the salon -- but on her schedule. The dpHue Cool Blonde Shampoo, $24, uses violet pigments to neutralize any yellow tones but doesn't run the risk of dying your hair purple, so it can even be used on gray or brunette hair to cancel any warmth.
For those who rotate from platinum to pastel pink to violet and everything in between, IGK Instafamous Blonde Shampoo, $25, is the one shampoo that will actually refresh all of those hues. The coconut acid in the product helps to cleanse and moisturize the hair, while naturally derived pigments work to combat brassiness.
One of the most iconic washes for platinum hair, Sachajuan Silver Shampoo, $31, deposits pigment to help counteract any yellow or golden tones, while also adding new shine -- something platinum strands often lack.
Washing platinum hair isn't the only time you have to be careful with it -- the sun can also take a toll. Not Your Mother's Love For Hue Color UV Protection, $6.99, doubles as a leave-in conditioner and UV protectant, helping to add shine while also protecting from color fade.
The magic of a good gloss cannot be underestimated -- shiny hair looks healthy, vibrant and freshly colored (even if it isn't). L'Oreal Brass Banisher, $9.99, an at-home gloss treatment, is the answer to our dull hair's prayers. The treatment helps to tone any brassiness and leaves hair unbelievably shiny -- just like you walked out of the salon.