"In order to ensure skin looks like skin, [I] balance out the texture of products I apply," Patterson says. "You don't want to be heavy with liquids or creams or ... the foundation won't be able to set." On the flip side, you don't want to use a ton of powdery products or your finished look will be too matte and lifeless.

Strike the perfect balance by using a combination of matte and dewy products to achieve a flawless finish. For instance, if you use a liquid foundation, you can still use a cream concealer -- just make sure to balance the look with a powder blush and a light dusting of translucent setting powder.