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27 African-American and Latina Beauty Bloggers You Need to Know Now

Stalk these beauties for the best hair, makeup and skin care tips of the season
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Lynnette Hernandez
"I have a basset mix whose name is Turtle."

Blog: Style Maeve

Why We Love Her: The über-chic layout makes getting lost in her world the thing to do. A cross between glam goddess and on-the-go fashion maven, Maeve's style epitomizes a feminine and chic aesthetic. She stays on top of the latest fashion and accessory trends while letting us in on her daily life -- from the outfit she wore to an opening day baseball game to the clutch she brought to a luncheon at Neiman Marcus.

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Mercedes Sanchez
"Whether you love or dislike Jennifer Lopez, there's no denying that she can do almost anything!"

Blog: Be Chic Mag

Why We Love Her: Her page is formatted like a news site, giving you the latest on celebrity brand ambassadorships and personal snippets from her television appearances. Sure we love her new outfit selfies and beauty advice, but it's her entrepreneurial spirit that has helped her turn her blog into the go-to website on a daily basis, especially for Latinas. Be it photos of her hosting red carpets or her #BeChicTuesday user-generated series, Mercedes makes being in the know worth every click.

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Dulce Tejeda
"If you can think about it in your mind and dream it, you can hold it in your hands."

Blog: Dulce Candy

Why We Love Her: This girl is blowing up by the minute. Close-up shots of her flawless makeup tutorials about wearing sapphire blue eye makeup and crazy-cool shots of her OOTDs at Coachella will put you in a trance. Beauty brands want her, girls want to be her and we want to know what, where and how much was every one of her #foodporn pictures.

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Yanira Garza
"I love makeup and have a ton of my favorites from M.A.C. to Laura Mercier to Bobbi Brown to even Tom Ford. But some of my true hidden gems are found right at our local Walgreens."

Blog: Yanira Garza

Why We Love Her: Having worked with some of the biggest brands like Chanel, YSL and Laura Mercier, Yanira knows more than a thing or two about style and beauty. She balances being a wife, a mother and established makeup artist with everyday makeup tutorials, super cute baby photos and sophisticated fashion trend ideas for work and play.

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Carmen Ordonez
"I am a true skeptic when it comes to hair products out on the market that promise me Gisele Bundchen's perfect shiny bed hair."

Blog: Viva Fashion Blog

Why We Love Her: From Cosmo to People, Univision to Latina, she's no novice to wide world of beauty, fashion and entertainment. Her blog lets you in on how exactly to steal celebrity looks, like Emmy Rossum's errand-running dress or Jennifer Lopez's flamboyant (but so cute!) romper. She has a knack for combining both high-end and low-end labels when pairing outfits and her mommy and me fashion shoots seriously make us gush.

Sometimes, we beauty junkies can't help it. To get inspiration (or a time-consuming Friday distraction) we turn to bloggers for the coolest, most unique beauty ideas. And we're not the only ones. Top beauty, lifestyle and fashion bloggers now make up a large percentage of "It" girls and industry influencers (and are even scoring front-row seats at NYFW). What makes them so compelling? Aside from exploring new niche categories and demographics -- offering advice to the curly-haired, Latin-inspired, curvy-sized and even long-hair-obsessed -- these bloggers get us talking.

They're relatable, and rather than giving us general tips on how to create ponytails, they share personal stories like their boyfriends' reactions to chopping off all their hair. It's these African-American and Latina bloggers' unique point of view that's so captivating, making it possible to lose an afternoon diving into their content. And since, well, it is about beauty, it's not procrastination -- it's research. After all, how else are we going to learn to do the fiercest orange lip or a mean cut crease eyeshadow?

We searched high and low to see who's on top in the world of online beauty blogging. What we found: Only the most informative, unique and insanely talented influencers with a love for sharing their fashion and beauty savvy. Whether it's tutorials on the latest natural hairstyles or uber-glam makeup looks for a GNO, these African-American and Latina bloggers are here to help.
BY TIFFANIE PETETT | SEP 1, 2015 | SHARES
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