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27 African-American and Latina Beauty Bloggers You Need to Know Now

Stalk these beauties for the best hair, makeup and skin care tips of the season
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Whitney Patterson and Alexandria Williams
"We talk about this all of the time, there's a fine line between wig ratchetry and fabulousness."

Blog: Sporty Afros

Why We Love Them: If you didn't know sports and African-American hair are like oil and water, Whitney and Alexandria are here to throw down some knowledge on the subject. In addition to offering gym-proof natural hairstyles and DIY hair care tips, they recommend nutrition advice that makes staying in shape, and being healthy and happy just as stylish as a new curly hairstyle.

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Mattie James
"... because somewhere along the line I fell in love wearing it, loving it, doing it or living it. Hopefully, I encourage you to do the same."

Blog: Mattieologie

Why We Love Her: She flaunts the new pumps she loves, reviews the new lipsticks she raves about and has no shame in making her page a mecca of fashion inspiration and enviable street style photos. Providing monthly videos of her favorite things or giving you the best advice on how to keep your clothes looking new, Mattie makes jumping into her world more fun than watching "The Bachelor" Women Tell All" episode.

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Angel Jordan
"When we were teens the "thing" was black lined lips like Aaliyah. Now, it will be remixed versions of ghetto goth mixed with middle American teenage existentialism and tigers on gold leashes. Roar!"

Blog: K is for Kinky

Why We Love Her: Up-and-coming blogger profiles, industry expert Q&As and natural hair tutorials make up only a portion of this kinky hair destination. Unafraid to cover controversial topics like body shaming and nappy hair, Angel lets readers in on things like what's trending among ethnic women today to the surprising tips on finding happiness. Plus, the nod to all things fashion doesn't hurt our style stalking endeavors.

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Alexandra Elle
"Can we talk about how I get my best puff balls from dirty hair?"

Blog: The Good Hair Blog

Why We Love Her: The pinnable images and street snaps set in what seems like a Valencia Instagram filter had us hooked at first glance. The DIY beauty recipes and motivational quotes kept us clicking for hours.

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Jessica Flores
"While my daughter naps, I take the opportunity to film makeup tutorials or edit any photographs that I need to post on the blog in the coming week. I would be lying if I said I never joined her on some of her naps."

Blog: Domesticated Me

Why We Love Her: Any mom on a mission to help women find their inner glam is hell yes in our book. This NYC Latina gives us the inside scoop into her daily life as a stay-at-home mom ... all while delivering fashion, beauty and nutrition tips in a funny yet fabulous way.

Sometimes, we beauty junkies can't help it. To get inspiration (or a time-consuming Friday distraction) we turn to bloggers for the coolest, most unique beauty ideas. And we're not the only ones. Top beauty, lifestyle and fashion bloggers now make up a large percentage of "It" girls and industry influencers (and are even scoring front-row seats at NYFW). What makes them so compelling? Aside from exploring new niche categories and demographics -- offering advice to the curly-haired, Latin-inspired, curvy-sized and even long-hair-obsessed -- these bloggers get us talking.

They're relatable, and rather than giving us general tips on how to create ponytails, they share personal stories like their boyfriends' reactions to chopping off all their hair. It's these African-American and Latina bloggers' unique point of view that's so captivating, making it possible to lose an afternoon diving into their content. And since, well, it is about beauty, it's not procrastination -- it's research. After all, how else are we going to learn to do the fiercest orange lip or a mean cut crease eyeshadow?

We searched high and low to see who's on top in the world of online beauty blogging. What we found: Only the most informative, unique and insanely talented influencers with a love for sharing their fashion and beauty savvy. Whether it's tutorials on the latest natural hairstyles or uber-glam makeup looks for a GNO, these African-American and Latina bloggers are here to help.
BY TIFFANIE PETETT | SEP 1, 2015 | SHARES
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