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Winner Readers' Choice Best Shampoo: Pantene Pro-V Smooth Shampoo, $4.49
Who doesn't want smooth hair? This formula gently cleanses and helps strengthen hair against damage while also fighting frizz. It's perfect for achieving a long-lasting sleek look.

What our readers said: "This is an amazing product. This product lathers up like a dream, smells delicious, and it makes my hair so soft and so SHINY!"

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Winner Editors' Rising Star Breakthrough Makeup Product: Olay CC Cream - Total Effects Tone Correcting Moisturizer with Sunscreen Broad Spectrum SPF 15, $21.99
CC Creams are the next step up from BB Creams, and Olay was the first to bring them to the U.S. That alone makes it a standout, but paired with the benefits -- hydration, sheer coverage, and ingredients to help even skin tone and illuminate -- this is a true breakthrough.

What we said: "It's lighter than a BB, which I love, and it feels kind of like a primer. It bounces light off the skin so that pores, capillaries, and sun spots are blurred -- amazing!"

There's nothing like a good beauty buy. A product that performs well, is worth the money, and garners you a compliment or two. But finding them can be difficult, right? So many products, so little time to test them all.

Enter the Total Beauty Awards, where readers vote for their favorite products and editors test and vote for the best new product launches. This year, P&G's drugstore and prestige brands picked up a whopping 16 awards across skin care, body care, hair, makeup, and nails. So this list is a great place to start if you want to find a bunch of new products to toss in your cart the next time you're shopping.

Click through to see all the P&G award winning products and why the Total Beauty editors and readers thought they were total standouts.
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