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  • 10

    best eyeshadow primer

    makes a world of difference in staying power and bringing out the true color and vibrancy of your eyeshadow. works great with nars and urban decay shadows especially
    claydixie | 4 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  4 of 4 people said helpful

  • 10

    PERFECT!

    I have looked all over trying to find a product that does what it advertises and this is it! No creases, no streakes, no allergic reaction!!!!! That was the most important point about the product. It stays the entire day into the night and comes off easily with soap and water. Pefect! Congratulations to IT Cosmetics for the best product that is worth the money and it lasts a long time. Thanks!
    mousemouse | 4 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  3 of 3 people said helpful

  • 10

    The Best Primer

    I love this eye primer. I have oily skin so in order for my eyeshadow to stay on I need to use a primer and this is the best one I have ever used. I also like that it really smooths the skin, no other primer I know of does that. This is the best.
    karenar | 4 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  4 of 4 people said helpful

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  • 10

    Absolutely the BEST!!

    This is by far the best lid liner I've ever used. It smooths my 50+ year old eye lids and my eye shadows last all day long. It also seems to enhance the pigment in the eyeshadows as well. The product lasts a long time as well. I purchased my tube about 10 to 12 weeks ago, use it almost every day, and the tube is still going strong...a little really does go a long way. This is one of those products that are definitely worth giving a try!!
    spatlese | 1 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  2 of 2 people said helpful

  • 10

    Bye Bye old eye

    I really love the way my shadow last with this product. Makes my eyes look fresh and younger all day long! Believe me...I have tried them all or so it seems. Where have you been all these years?? Glad that you finally made IT!!
    Lunch_Lady | 4 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  2 of 3 people said helpful

  • 9

    it really works

    I always like It Cosmetics products, they have those fancy ideas, and somehow, they do work!
    kiki277 | 4 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

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  • 9

    Good primer with anti-aging benefits in it!

    One of the best primers in a market. Its not only secure your eyeshaows in place and adds gorgeous base for all your eye makeup but actually smooths avay any discoloration and wrincles i belief (i dont have too many wrincles so i cannot say for sure). And again it is beneficial for eyelids as it contains vitamins. The only thing will make me even happier - if this product will come in a tube (like...read more bye bye under eye conciler) so i can apply it to the lids with a finger (i personally dont like sponge aplicator in general. I think it can collect bacteria and pump air inside the tube. And also has too much product for one time use). But it is not critical and i love this product any way.
    olesya_budarkova | 4 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

  • 10

    Great Eyelid Primer

    As I have mentioned with similar products with anti aging properties I don't know about that since don't have major problems. I find that it works great for an eyeshadow primer and keeps my eyeshadow crease free all day. So hey what can I ask for? As for value for money, I believe you get what you pay for. It is $24.00 which is pretty high price but I believe it is a better product that UDPP for just a few bucks more.
    makeupandlife | 5 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

  • 10

    Multitasker

    I love It Cosmetics, they are cruelty free, and their product line is full of multitasker items. You get anti-aing benefits, plus you get to look ever so beautiful. I'm lazy, and busy, so I need multitasking items. I even just use this by itself, and don't bother with eyeshadows on somedays. I've paid alot more, and gotten far less, in this catagory of beauty.(eye primer with anti-aging)
    loozeybug | 9 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  2 of 2 people said helpful

  • 12 Worst Mascaras

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  • 10

    THE BEST PRIMER

    with TREATMENT for the delicate skin on the eyelids,love that it has VIT K for the little red veins i have, Shadows stays fresh always,i also use as a primer on nose for pores,works great for that also.When i cleanse it off, my skin is so smooth. Another 10 STAR 'IT COSMETICS"
    juanitamaria | 3 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

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