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  • 8

    Excellent demi perment color

    I had used this on my hair it work well help make my haircolor even take away any unwanted tones in my hair and the color last for a little bit but it's a great product .
    brianda14 | 9 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  0 of 0 people said helpful

  • 10

    great hair color at a great price!

    I have very fine hair that tends toward brassiness, I use the 7A medium ash blonde and it's the perfect color - the best haircolor I've ever used, not damaging, and cheap! I also switched from permanent color to demi to reduce damage to my fine porous hair. Highly recommend.
    dimcgee | 1 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  7 of 10 people said helpful

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  • 10

    Best non-permanent haircolor

    I've tried several semi-permanents, and had numerous hair appointment disappointments until I tried this based on reviews. It is a great product, and non-damaging. If there is an oops, it washes out in a few weeks, though it is longer lasting than the usual formulas. Great product.
    daniela1959 | 1 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  11 of 12 people said helpful

  • 9

    Nice!

    I tried this in medium natural brown and it made my hair shiny, soft and the color payoff was great! Price was nice too!
    cass1222 | 9 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  7 of 7 people said helpful

  • 10

    Works like a charm!

    I used Wella Color Charm as a toner to darken my bleached-blonde-and-low-lighted hair and get rid of that yellow hue that seems to creep in about a week after my salon visits,...And, let me tell you, this product worked like a charm! I used 8N (natural blonde), and the resulting color was identical to the hair swatch I saw in Sally's Beauty Supply Store. If you don't have bleached hair like me, yo...read moreu'll probably want to choose a shade 2-3 levels lighter than your desired results; I'd recommend checking out Wella's online Color Charm demi-permanent instructions, or asking someone in the store for help choosing the right level and tone for your hair. This is a great product for blondes who want a damage-free way to blend their roots and tone their hair between salon visits. It's also a great no-commitment way to try out a new hair color to see how you like it. As someone with slightly damaged hair, I was so happy to see that Color Charm left my locks incredibly shiny and soft as though the product had actually nurtured and repaired my hair, so I'd even recommend using the product as a shine booster. To sum up, Color Charm delivers to-die-for shine and color at an unbeatable price...You may even find yourself ditching the salon.
    EvaLuna | 14 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  19 of 19 people said helpful

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  • 10

    Old Product Great Product

    Wella, been around for many a year. Priced right for the average person. Easy to use. Lasting results, no suprises. Makes life so much easier. What more could a busy, thrifty person ask for.
    Bunny36 | 5 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  4 of 4 people said helpful

  • 9

    VERY WELL!!!!!!!!!

    i USUALLY USE top-chic? one OF THE BEST? i STUMBLED ACROSS this Wella. This is a very easy to mix color process? 20-40?/ volume. Pending on how high you want to go?? Rich, even , conditioned color? Even though a good condition is important after this, you really didn't need too? but always do?? A great price & high performance!!
    lee5458 | 17 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  7 of 8 people said helpful

  • 10

    Wonderful tone, shine, and long-lasting color

    I use this in 4.0 and it is by far the best haircolor I've used, and it's dirt cheap! I switched from permanent color to demi in order to reduce damage to my fine hair. I used Clairol for years and this year switched to Color Charm based on positive reviews elsewhere. I am thrilled with the quality of the color depth and have had no problems with the shade selection (I've tried two, both were l...read moreovely) or with the staying power of the color. It lasts longer on me than 28 washes, for sure, but I also don't use any product in my hair and I rarely blow dry. If you're thinking of a progressive change using quality demi-permanent color, this is definitely one to consider. (Don't forget, you have to buy the demi-perm activator as well, but both products will last for several colorings.)
    heather_e | 13 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  29 of 32 people said helpful

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