sign up for our newsletter to get free sample alerts

17 Instagram Beauty Gurus You've Got to Follow

You'll like — no, love — the gorgeous feeds of these Insta influencers
Photo 1/17
If You Geek Out on New Products
Follow: The Raeviewer

Why: We love this blogger's awesome YouTube makeup and hair tutorials. In addition to having an eye for beautiful video, girl can shoot some product porn — and she's up on all the newest beauty goodies.

Cover image via @raeview

Images via @raeview

Photo 2/17
If You Need Inspiration to Change Your Makeup Routine
Follow: Robin Black

Why: The makeup artist and photographer curates her feed with a minimalist approach: beautiful headshots of ethereal models in bold, edgy makeup looks. It's just the thing to break you out of your brown-eye-shadow rut.

Images via @beautyisboring_

Photo 3/17
If You Want a Sneak Peek at the Next Nail Trend
Follow: Madeline Poole

Why: When self-made nail art star and Sally Hansen Global Color Ambassador Poole designs a nail art look, everyone else, and I mean everyone else, starts wearing it, too. Follow her prolific Instagram account and copy her mani designs before everyone else does.

Images via @mpnails

Photo 4/17
If You Love Everything Pretty, Especially Makeup
Follow: Lisa Eldridge

Why: Makeup artist Eldridge has an approachable vibe, 'gramming her favorite products, celebrity gal pals and, oh yeah, snaps from her shoots with clients Keira Knightley, Kate Winslet and Alexa Chung.

Images via @lisaeldridgemakeup

Photo 5/17
If You Like Peeking Into a Supermodel's #Lifestyle
Follow: Rosie Huntington-Whiteley

Why: The Victoria's Secret Angel and Moroccanoil spokeswoman lives a damn fabulous life, and she shares it all here, from her Vogue covers to photo shoots in exotic locations to beautiful illustrations — of herself, naturally.

Images via @rosiehw

Your Instagram friends' #nomakeup selfies and the pics of the amaze burritos they had for lunch are great. But your feed could use a little more glamour. A little more pizzazz. A little more prettiness. The following beauty gurus and tastemakers make Instagram look like an art form, with amazingly gorgeous, well-curated feeds. From beauty product porn to braids for every occasion to enviable nail art, the images in these Insta feeds are the prettiest things you'll see all day.
Full Site | Terms & Conditions | Privacy Policy
© 2022 Total Beauty Media, Inc. All rights reserved.