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Gives a Natural Look
This product gives new meaning to the term "eyebrow pencil." The formula actually contains a patent-pending formula containing Saw Palmetto, Biotin, Lecithin, Grape Seed Extract, and Vitamin C to encourage the growth of new brows while the color works to enhance and perfect your own natural hair. Use gentle, feather-like strokes for light brows or to make a subtle difference. Additional pressur...read moree adds pigment, emphasis, and shape. A bristled brush allows you to smooth the results--no pencil-look here! This definitely was my go-to brow product until I discovered "Divaderme," discussed in my own blog. However, I still keep this handy; it's an incredible eye enhancer.This review is: Helpful | Not helpful | Inappropriate | 8 of 10 people said helpful
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Brow Power...
I use the It Cosmetics Brow Power often. I like the portability of one pencil and this colors in the brows and holds very well. A high quality product. You don't pick a color. Your pressure is what determines how light or dark this is.This review is: Helpful | Not helpful | Inappropriate | 9 of 11 people said helpful
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Awesome brow pencil!
I am new to using it Cosmetics but am happy I have this pencil and have been using it daily. It is a "universal" eyebrow pencil that is supposed to be great for all brow colors so I was a little apprehensive to use this on my dark brown brows but it works wonderfully and seems to blend in perfectly! I LOVE the spoolie brush on this eyebrow pencil on the other side; it is a softer spoolie than ma...read moreny I have used and doesn't poke me when I am brushing through or cause irritation like some of the harder brushes have on me. I like to softly line the bottom of my brow and than softly fill in any spots that do not have hair growth or areas that are bare on my brow; I use the spoolie to brush through my brow and distribute the product from my arch to the tail and it gives it a natural look but still filled it. It is definitely a different look than some eyebrow pencils I've used like the Brow Wiz or the Microbrow pencil by NYX but I love this pencil and the spoolie on the other side.This review is: Helpful | Not helpful | Inappropriate | 4 of 7 people said helpful
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16 Best Brow Enhancing Products -
Super natural looking!!
I have extremely sparse brows and am always looking for a makeup that is really natural looking. This product is great because the more pressure you apply, the darker the color. It's great since I color my hair and I vary the shade from time to time, depending on the time of year (and my mood). It has a spoolie on one end which is great for blending the pencil and really adds to the natural loo...read morek. It lasts pretty well. I live in southwest Florida and the heat and humidity is rough on makeup in the summer. This pencil lasts pretty well and the color stays true. I have places where I have no hair and this pencil applies well to bare skin and with short feathery strokes I can get a very natural look - unlike some pencils that almost skip when I try to apply on bare skin, or they deposit an uneven amount of color on bare skin.This review is: Helpful | Not helpful | Inappropriate | 11 of 13 people said helpful
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Works
Didn't think a "universal" pencil would flatter me, but it does. Good stuff!This review is: Helpful | Not helpful | Inappropriate | 0 of 1 people said helpful
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I think my search is over.
I have been very happy with a few eyebrow pencils -- tarte, Anastasia, even Cover Girl make some very nice ones that I bought more than once. But obviously something was missing because I kept looking around, and now I am finally easily pleased with my eyebrows. :-) The pencil is like a powder, so it blends wonderfully with the attached spoolie. The pencil is totally smooth and gentle going on. A...read more little goes a long, long way, I haven't even had to twist it up once, and I've been using it for a few weeks now. I like to look natural, but polished. This gives me exactly that look. I have dark blonde hair with dark eyebrows, the pencil looks gray but is somehow perfect with both my light and dark eyebrow hairs. I also have to rave about the spoolie itself. It seems sturdy, which I appreciate. I like my routine to be hassle free, and if I can just flip the brush end over and use it, I am happy. I have seen other brushes come loose rather quickly, so I end up having to maneuver to hold it in place, or else take an extra 5 seconds to reach over and get a separate spoolie. But I'd rather just pencil, blend, and be done. Seriously, I think my search is over. Please make this forever! PROS Blends Well Easy To Apply Good Colors Good Pigmentation Long Lasting Smooth LookThis review is: Helpful | Not helpful | Inappropriate | 12 of 13 people said helpful
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Not right on me.... Recommended for blondes, but not any other color.
I received a travel size of It Cosmetics Brow Power Universal Brow Pencil as a gift with purchase, so I decided to try it out. This brow wax has natural ingredients and is supposed to support brow growth by nourishing the cuticles of the hairs. Well, I don't know about that. I never used it again, because it just looked weird on me. I guess it did go on the same color as my brows. The only problem...read more is my brows are taupe and my hair is not. I dye my hair a dark chocolate brown, whereas my natural hair color is more of a dark blonde that fades to a brighter blond on the bottom. Yes, I realize that's in style right now, but unfortunately it makes me look washed out. Anywho, back to brows. The box said if you layered this on or pressed down harder you could get a darker color, but I just couldn't manage it. Seems like others have not had that problem. Perhaps it is skin oiliness. Or me being stubborn. But all I can say is that if you have blonde hair, totally go for it. This will be perfect for you. If you have darker hair or auburn hair, try it out at sephora or someplace before you buy it. Good Luck!This review is: Helpful | Not helpful | Inappropriate | 0 of 0 people said helpful
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Looks GOOD
Been wanting to try so when I received a free sample I was quite happy! Staying power is very good. Color blends in with my brow. Like that the spoolie is built in. I wish the pencil was skinnier though to draw more realistic "hairs".This review is: Helpful | Not helpful | Inappropriate | 0 of 0 people said helpful
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Not universal
it's an ok brow pencil,it's not bad but there's nothing special about it. It does stay for most of the day if you don't touch your brows, if you sweat and accidentally rub it it will come off. But definitely it's not universal, it's too dark for people with light hair like me,even if you apply only small pressure.This review is: Helpful | Not helpful | Inappropriate | 1 of 1 people said helpful
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16 Best Brow Enhancing Products
Exclusively from the editors at Total Beauty
Get the Buying Guide to see these top-rated products!
Get it now » -
Easy & Natural
This is my favorite brow pencil. It smudges in nicely and looks natural. It's easy to match the color to your brows by changing the amount of pressure you apply, which is a great option. I am blonde with dark eyebrows and have had trouble finding a good balance, but the universal taupe is a great option.This review is: Helpful | Not helpful | Inappropriate | 0 of 0 people said helpful
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