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  • 15 Worst Shampoos

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  • 9

    excellent

    This product really works. If you are blond this shampoo wil help you to have platinum blond hair whitout highlights,but you will noticed that after 6-7 uses. Highly recomended! Sorry if I make any mistakes,English is not my native language :)
    ema_batkovic | 11 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

  • 1

    WARNING: lightens and ruins

    For the last year I have been using the Go Blonder shampoo and highlighting spray as directed seemingly without a problem. These are the only hair products I use (bar a keratin leave in conditioner) I do not use hair irons and only blow dry it once a fortnight to activate the highlight spray. In the last week my hair suddenly became severely damaged. I originally thought it may have been a faulty ...read morebatch of the product but after going on-line to read reviews of the products it seems others have suffered a similar effect. I am incredibly upset and my hair is now ruined. I'm scared to touch it, intensive conditioners seem to have no effect, it has become so dry, elastic and brittle I can't even brush it. These products should carry a serious health warning, I am devastated at what it has done to my hair, which was, naturally blonde, thick, healthy and long until last week. I have contacted customer care at John Frieda to raise these concerns
    lmills | 2 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  3 of 3 people said helpful

  • 10

    fantastic

    Since having to stop coloring my white/gray hair black I have used this shampoo. My hair has thinned also and it looks fuller
    mmcole | 1 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  6 of 6 people said helpful

  • 15 Best Heat Styling Products

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  • 6

    good price

    lathers well does enhance the highlights pretty good,good price.
    sandyc | 64 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  0 of 0 people said helpful

  • 10

    THE BEST SHAMPOO!!

    The whole range of John Frieda is just great...the blonde shades really do make your hair shiny and the colour stand out, while the brunette shades is equally as good. I would never change from using this product and I have done for years..in my opinion, this cannot be beaten for price and effect and for the wonderful condition in which it leaves your hair...it makes fine hair really fabulous!!!
    Marietopcat | 1 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  4 of 5 people said helpful

  • 7

    Notices by others when used for first time

    Loved this at first; people actually asked if I had it colored (when I did not) and it did bring out my natural highlights. After prolonged usage, the effect wears off.
    jesstheduck | 1 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

  • 15 Worst Shampoos

    Exclusively from the editors at Total Beauty

    Get the Buying Guide to see these top-rated products!

    Get it now »
  • 5

    didn't activate highlights

    i didn't notice a difference in my blond hair. but i did love the smell & the shampoo otherwise. it was a good clarifying shampoo that really got my hair clean without stripping it of natural moisture. if you're one to wash your hair everyday be careful this one gets your hair squeaky clean.
    hipstersarah | 29 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 2 people said helpful

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