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  • 10

    Best on the market

    I've used everything from cheap drugstore brands to expensive department store brands and I always go back to this one. It never clumps and always looks natural. I'll never waste money trying to find anything better. This is the holy grail of mascara.
    brandlet32 | 3 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  5 of 5 people said helpful

  • 8

    Great for me!

    I love this product! i have a problem with mascaras smudging. i still smudge with the Full and Soft Waterproof, which i think is odd, but I dont smudge nearly as much with this product as I have with most others! I like it enough where I have repurchased several times. I may buy a new brand to try to find that perfect one for me, but in the mean time this is a fairly reliable mascara. I never fla...read moreke, its easy to remove,notice only a small amount of smudging, have not noticed an odor, and packaging is average good! I like that the regular formula and the waterproof are in different color tubes. Makes it very easy not to purchase the wrong formula! Will probably always keep this one as a go to!
    glitzyowl03 | 4 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

  • 9

    Favorite for years.

    This has been my go to mascara for years. I've sampled a few others but always go back to this one. I like a pretty simple and natural look so for me this is great. It does in my opinion just what it says makes your lashes look a little fuller and soft. The soft look is what drew me to this initially when I noticed it on a friend and had to ask her what she used on her lashes. We've both been usi...read moreng it now for years. I typically buy the blackest black color and find it stays on well, I have very fair skin so it would be very noticale if it didn't, it holds up to tears and rain. Granted if I take a shower with this on, it is running down my face afterwards...but to me that's not a deal breaker. I can agree with those who post about the smell, especially if you're sensitive to smells it is noticable when you open it to apply but for me again it's subtle and not a deal breaker. I love the brush and plan to keep buying this for years to come.
    Jenzyme | 24 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  2 of 2 people said helpful

  • 10 Best Mascaras -- EVER

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  • 3

    Not for me

    I was incredibly disappointed by this product! I absolutely love the original Full ‘n Soft formula; it’s one of my favorite mascaras. After seeing the great reviews for the waterproof formula on here, I went and picked some up. The waterproof formula goes on just as nice and has a similar effect on the lashes, making them look soft, glossy, and full, but almost immediately it started smudging ...read moreon me! Throughout the day it kept getting worse and worse, and by the end of the day I had full on raccoon eyes. The worst part was, it was very difficult to take off! I don’t understand how a mascara can smudge so much but be so hard to remove! I do have pretty oily eyelids, so this may work better on people with dryer skin. I just don’t think Full ‘n Soft is a mascara that’s made to be waterproofed. I’m going to stick to the original formula from now on.
    cheerio9551 | 25 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  2 of 2 people said helpful

  • 9

    Amazing

    I love this and use it as an everyday mascara. I love that it's waterproof but still quite soft and light. I would definitely recommend this! Love the brush as well.
    beepdee | 64 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 2 people said helpful

  • 1

    No Good

    Its a horrible mascara. Makes my eyelashes stiff and it flakes. there are other drugstore brands that are better then this.
    justmilly | 10 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 2 people said helpful

  • 7

    Not bad

    It's not the best mascara I've used, but it is okay. I use it for those days that I want a natural look or I'm bumming it but don't want to look like a total ogre. It doesn't really make my lashes fuller, but it does make them look a little more naturally enhanced. Like I said, no WOW factor here, just an easy look. Not sure if I'll purchase again, I think I like CoverGirl's mascara's a bit more.
    jhana011 | 25 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 2 people said helpful

  • 8

    Really, REALLY Waterproof

    I like this mascara. It doesn't clump, looks dark but natural, and lasts all day. However, when they say waterproof, they mean pretty-much-everything-proof. I try not to wear it unless I need waterproof mascara because it's such a pain to take off.
    MissMaiya | 12 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  5 of 5 people said helpful

  • 8

    Great Basic Mascara

    This mascara isn't anything dramatic. It doesn't add a lot of length or volume. What it does do is enhance lashes without looking unnatural. It doesn't clump flake. If you want a fresh everyday mascara, here's your product.
    missaudrey | 56 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  3 of 3 people said helpful

  • 10 Best Mascaras -- EVER

    Exclusively from the editors at Total Beauty

    Get the Buying Guide to see these top-rated products!

    Get it now »
  • 9

    No Spider Eyes with this one

    I love this mascara! I prefer a softer, more natural look and this mascara is perfect. I hate the spider eye look and unless you really layer this stuff on you will have beautiful natural looking lashes
    queenb82 | 53 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  2 of 3 people said helpful

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