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  • 8

    pretty good

    it's about time this line came out ... i don't know how many shampoos i've tried that claimed to smooth my damaged hair, but instead did nothing. this is probably one of the first shampoos i've bought more than twice. i like to style my hair a lot, so my hair is really damaged, but this was able to lessen it and didn't make me feel guilty about styling my hair. i wanted to see if i could tell the ...read moredifference it made on my hair, so i went a day without using it and my hair definitely felt and appeared more brittle.
    likewhoa | 24 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

  • 10

    my first choice

    for an affordable shampoo... it is my first choice I have very long hair and can't use just any shampoo, this is the one!
    alejannddra | 18 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  0 of 0 people said helpful

  • 10

    Dove makes me happy

    Dove makes my hair happy which makes me happy. I love the scent and I love how it tames my frizzy flyaway hair.
    theponyhalf | 5 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  0 of 0 people said helpful

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  • 9

    It smooths!

    It smooths my hair, smells good, and lasts forever. what more can i ask for?
    misspiggy | 97 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  0 of 0 people said helpful

  • 6

    great shampoo

    this shampoo makes my hair soft and shine I color my hair often and I feel like it helps moisture my dry hair.
    hottys | 3 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  0 of 0 people said helpful

  • 10

    saved my hair!

    My hair went from seriously fried to manageable in a weeks time. After dying my hair blond three times in two months my hair was almost about to fall out! But after using this product in about two weeks my hair wasn't falling out to the point where i would have gone bald.
    DeborahHays | 3 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  3 of 3 people said helpful

  • 15 Best Heat Styling Products

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  • 10

    after care for permed hair

    This shampoo worked really good in rehydrating my hair after it was permed. The chemicals dried my hair out and dove advanced care therapy shampoo brought it back to life.
    caityranda39 | 3 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  0 of 0 people said helpful

  • 10

    Really enjoy this shampoo

    In 3 days I felt my hair looked better. People at worked commented how shiney it was.
    laylak500 | 3 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  0 of 0 people said helpful

  • 7

    healthy look

    that shampoo did miracles for me and my broken hair, which - after using dove - felt great again, and had a healthy look. however, the impact didnt last forever and the wow-effect disappeared after a couple of months
    Manjana | 9 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

  • 15 Worst Shampoos

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  • 8

    I love this shampoo, (and conditioner)

    i always get the worst dry scalp syndrome during the winter time and all i had to do (instead of changing from dove to some kind of dandruff shampoo) is buy the advanced therapy and it worked in no time and my hair looks better too!
    Becca26 | 15 reviews

    This review is:  Helpful  |  Not helpful  |  Inappropriate  |  1 of 1 people said helpful

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