Aveda gets greener Do you dump your empty beauty product bottles in your recycling bin hoping they get recycled? (Guilty.) Starting July 15, Aveda is offering an alternative: the Full Circle Recycling Program. Bring your empty Aveda bottles (or makeup tins, brushes, anything) to an Aveda store, and toss them in the Full Circle box. Then, g2 Revolution (a very cool, innovative recycling company) will whisk them away and turn them into new Aveda packaging.
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