Your natural color matters
Along with the texture of your hair, your starting color impacts how well a dye will take. African American women have darker hair tones that need to be bleached (hello, damage!) to remove color before going lighter. Unfortunately, coarse, kinky textures fight this process because curly hair tends to be dry, which makes it difficult to strip color out, says celeb colorist Aura Friedman. Once the color is lifted, problem #2 pops up: Dark hair tends to turn orange-y or yellow when bleached.
A looser curl pattern can also affect how your hair takes color post-bleaching. If you have smoother, wavier hair, you have a smoother cuticle, which makes your hair more resistant to color -- unless your hair is chemically processed (more on that later). But it's not all bad news ....
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