Bare Escentuals The concept that makeup can also be considered skin care was revolutionary in 1976, when Bare Escentuals launched its mineral makeup line in Los Gatos, California. In 1995, then-new CEO Leslie Blodgett launched Bare Escentuals bareMinerals, which soon became the No. 1 selling brand on QVC. The Original Foundation, $27, is our pick for a full-coverage foundation without the full-face-of-makeup feeling.
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