You're Not Hallucinating, Mannequins Do Have Back Fat (And Other "Real" Qualities)
A new generation of store dummies has been designed to better reflect a woman's body
From the pubic hair revealing dummies at American Apparel's downtown Manhattan store to the ones that have tattoos at Wing's Beachwear in Miami, the figures adorning shop windows these days ain't your grandma's mannequins. That's for sure.
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Heck, even bride-to-be and prom-dressed dummies are poised to better reflect their intended consumer.
David's Bridal is happy to report that its new mannequins will boast thicker waists, more saggy breasts and even back fat in order to "mimic a more realistic shape." Their original inanimate models were a size six with near "perfect" 36-26-36 measurements. The new versions have less of a bust-to-hip differential as well as belly bulges, and flatter on top, rounder on bottom bosoms.
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Who knew shoppers even took notice of mannequin measurements? Eric Feigenbaum, chair of the visual merchandising department at NYC's LIM College sure did. As he says, "Mannequins are the quintessential silent sales people."
Are you encouraged that the ideal of the "perfect" woman is being shipped out to pasture and that a more realistic version will be used instead?
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